Nigerian CommunicationWeek

Tavia Technologies Supports Business Intelligence Solutions

Tavia Technologies, a leading applications solutions provider in Nigeria has been in the forefront of a new revolution in information and financial services in Nigeria, the company recently proved this at a forum to underscore the relevance of business intelligence solutions to the key sectors of the economy.
The forum was a verifiable platform for Tavia to unfold the benefits inherent in the latest business intelligence (BI) and customer relations management (CRM) developed by Microsoft.
The software solutions are deployed by Tavia across the financial services industry, Telecoms and manufacturing industries. The business showcase  which was titled “ Achieve Business Certainty in a Global Economic Downturn – Using Microsoft BI & CRM attracted several stakeholders and it was the first of its kind in Nigeria. This came timely with the global economic recession which has affected several organizations, leading to job losses.
Ayo Olasoju, chief executive officer of Tavia Technologies said the showcase was conceived as a platform for business executives and decision makers to gain insight into Microsoft BI and CRM tool-ser for responding to the dynamic nature of the current business climate changes and have on-demand access to information for key decision making.
“The financial services industry can indeed leverage on the tools to achieve optimum business performance. These solutions are developed through the automation of manual processes and procedures and the monitoring of individual, departmental and corporate key performance indicators on automated dashboards and scorecards,” he said.
The Microsoft SQL Server 2008 he said gives strategic cost savings, provides better business insights to all employees and aid faster decision making. It also helps by creating a pervasive delivery of intelligence through Microsoft office. This is because data is needed to do performance management, reporting and data analysis data integration and warehousing.
He explained that, there are huge benefits derivable as the Microsoft solutions help organizations make decisions that will enhance business growth in order to serve customers better. “The 2008 BI has huge performance such as improvements in analysis services, engine optimized for data warehousing, high speed connectors to SAP, Oracle and Excel,” he added.
A major feature of the showcase is also the critical role of data mining through the effective use of technology tools and applications for data mining which gives clear analysis of their business patterns to improve performance. Data mining refers to the summary of a large set of data to obtain a clear picture on patterns and behavior.
Modern management practice embraces the use of decision making tools especially data mining to cope with business challenges. The right application of technology tools help us organizations have a thorough knowledge and understanding of their internal workings and also consumer behavior. This to a large extent assist organizations take informed decisions regarding their target audience.
Data mining is also used for credit risk, marketing campaign fraud detection, basket analysis, false forecast, email filtering and response handling. Data mining can indeed help organizations plan for the future and avoid errors of the past. Analysis of historical data strengthens the base of the organizations to project into the future and take informed corporate business decisions.

 

Exit mobile version