Telecom
Truecaller Reaches 43m African Users
Global caller ID service and telephone search engine Truecaller has introduced an identity solution to help businesses prove their authenticity when making calls to customers, helping to boost safety and eliminate fraud.
The Truecaller app allows users to see who is calling and filters out spam calls and SMSes automatically.
The new enterprise solution, Truecaller Business Identity, allows businesses to verify their identities using a green verified business badge, accurately presenting the profile of the company – the name, photo and logo.
The new solution, according to Truecaller, brings greater trust and efficiency in communication between businesses and clients by letting consumers know the caller is an organisation verified by Truecaller.
Truecaller Business Identity has been initially launched in Africa, which the company says is a growing market for its services. As of today, there are over 43 million active Truecaller users in Africa.
With more of the African population switching to smartphones, there is a pressing need to increase trust in communication, as cyber fraud and scams using spoofed identities are on the rise across the continent, according to the company.
“Fraud continues to be a major issue across Africa, and as a company, Truecaller wanted to provide solutions on a business level as well as a personal level,” said Zakaria Hersi, director of business development at Truecaller Africa, speaking during the launch.
“Trust is at the heart of everything we do and with so much of our lives lived through our phone, we need to ensure our communication happens in a safe environment.”
Truecaller uses advanced spam algorithms, which allow the Truecaller global community of over 270 million active users to mark calls that are potentially spam/scam/sales calls, even if they have a verified badge and caller ID.
The State of E-mail Security Reportcompiled by security firm Mimecast found brand impersonation is on the increase in SA, with 78% of local companies expressing concerns about an attack that directly spoofs their e-mail domain, or other types of brand exploitation.
Apart from adding trust and reducing the possibility of fraud, the company says a verified business badge can help start-ups and businesses that are brand-conscious to increase their brand visibility.
The Truecaller Enterprise division has been set up with the intent of building solutions for businesses that will improve the efficiency of their communication, and provide value and safety to consumers in their day-to-day lives, according to the company.
“Truecaller is ready to scale the offering to a significant number of businesses globally, ensuring the ever-growing community of users can trust more calls coming from these businesses, making communication safer for everyone.
Our robust verification process helps consumers identify calls that can be 100% trusted to be initiated by a particular business. Over a period, this can result in drastic reduction of fraud and scams that happen over phone calls,” says Sony Joy, VP and head of Truecaller Enterprise.
Telecom
Nigeria Has World’s Most Affordable Data Costs – GSMA
Nigeria has an average data cost of $0.38 per gigabyte, making her the most affordable countries globally and one of the cheapest in Africa for mobile data services.
United States averages $6 per gigabyte and South Africa with $1.77 per gigabyte rank the highest globally and in Africa respectively.
According to the GSMA, Nigerian data costs, as a percentage of Gross National Income (GNI) per capita, are among the lowest across Africa.
The reports by the body lends weight to telecom operators advocacy for tariff adjustments to address economic pressures threatening the sector’s sustainability.
The GSMA report, titled “The Role of Mobile Technology in Driving the Digital Economy in Nigeria,” highlighted Nigeria’s competitive data pricing, which is significantly lower than other African nations, such as Kenya ($0.59 per gigabyte), Ethiopia ($0.68 per gigabyte), and South Africa ($1.77 per gigabyte).
By contrast, the United States averages $6 per gigabyte, underscoring Nigeria’s advantage in offering cost-effective connectivity.
The cost of mobile data in Africa varies greatly by country and region.
Data costs can refer to the cost of mobile data or the cost of acquiring, maintaining, and using business data.
In 2023, the average cost of 1 GB of mobile data in Sub-Saharan Africa was $3.31, while in Northern Africa it was $0.86.
Telecommunications operators in Nigeria have been requesting some policy changes as well as tariff rebalancing to enable them deliver support to the Government’s digital economy objectives.
They have called for the simplification and improvement of the Right of Way (RoW) charging and administration process, harmonised across the country
According to them, all government authorities (at national and sub-national levels) should apply the national maximum RoW fee of N145 per/LSQM adopted by the National Economic Council (NEC) for the deployment of fibre across all states in Nigeria.
There should be a single point of contact in each state for the RoW application process while the duration for the approval process should be digitalised and limited to a maximum of one month.
Simplification and reduction of the tax burden on the mobile sector
On tariff, recall that the Association of Licensed Telecommunications Operators of Nigeria (ALTON) and the Association of Telecommunications Companies of Nigeria (ATCON) had urged the Nigerian Communications Commission (NCC) to consider reviewing tariffs upward to address rising operational costs.
Nodding in agreement, Bismarck Rewane, chief executive officer, Financial Derivatives, said the proposed tariff hike by telecommunications will help reduce inflation in the country.
He said it would help to reduce inflation because it increases productivity, stressing that the price of MTN shares went up by 10% to 220.
Rewane reiterated that investors had already factored that in, adding that they are expecting a lot of good goodies.
“But more important to think about is the fact that because of an increase in tariff and an increase in investment to make the industry sustainable, they’re going to see an increase in productivity, not directly but indirectly.
“Any increase in productivity and output is likely to allow inflation to moderate, which is the goal. So, we heard from the policymaker, Bosun Tijani, who was very clear that we want a sustainable sector. But we also heard from the regulator saying that we will hold these guys to quality of service.
“We also heard from the operators, MTN that they are all revving up. So in all, there are economic benefits because of increased output and productivity. Two, policymakers are aligned because they want this to lead to a moderation in inflation,” he added.
He further said that it was not a bad deal and re-echoed the minister’s comment that the tariff hike will not be 100 per cent.
“Will they get 100%? No, they will definitely not. We suspect that we are going to likely see something between 40 and 50% which is fair after so many years of static changes,” Rewane added.
Telecom
Bismarck, Economist Claims Planned Tariff Hike by Telcos Will Reduce Inflation
Bismarck Rewane, chief executive officer, Financial Derivatives, has said the proposed tariff hike by telecommunications will help reduce inflation in the country.
Rewane made this statement on Channels Television’s Business Morning on Thursday.
Recall that Association of Licensed Telecommunications Operators of Nigeria (ALTON) and the Association of Telecommunications Companies of Nigeria (ATCON) had urged the Nigerian Communications Commission (NCC) to consider reviewing tariffs upward to address rising operational costs.
On January 3, Karl Toriola, chief executive officer (CEO), MTN Nigeria, said telcos want a 100 percent tariff hike.
According to Rewane, who previously supported the plans for a tariff hike, the move will make the sector more sustainable.
He said it would help to reduce inflation because it increases productivity, stressing that the price of MTN shares went up by 10% to 220.
Rewane reiterated that investors had already factored that in, adding that they are expecting a lot of good goodies.
“But more important to think about is the fact that because of an increase in tariff and an increase in investment to make the industry sustainable, they’re going to see an increase in productivity, not directly but indirectly.
“Any increase in productivity and output is likely to allow inflation to moderate, which is the goal. So, we heard from the policymaker Bosun Tijani, who was very clear that we want a sustainable sector. But we also heard from the regulator saying that we will hold these guys to quality of service.
“We also heard from the operators, MTN that they are all revving up. So in all, there are economic benefits because of increased output and productivity. Two, policymakers are aligned because they want this to lead to a moderation in inflation,” he added.
He further said that it was not a bad deal and re-echoed the minister’s comment that the tariff hike will not be 100 per cent.
“Will they get 100%? No, they will definitely not. We suspect that we are going to likely see something between 40 and 50% which is fair after so many years of static changes,” Rewane added.
Telecom
Microsoft to Spend $80Bn on AI Data Centres
In a bid to build AI-enabled data centres, Brad Smith, vice chair and president, Microsoft has disclosed the company’s plan to spend approximately $80 billion in its current financial year (to end in June), with more than half of that investment designated for the US.
Smith in a blog post, explained the tech giant plans to use the data centres “to train AI models and deploy AI and cloud-based applications around the world.”
Smith welcomed U.S. President Donald Trump to his second term in office, he cautioned against “heavy-handed regulations” that could slow down the private sector.
“The most important US public-policy priority should be to ensure that the US private sector can continue to advance with the wind at its back,” Smith stated.
He further explained that the U.S. “needs a pragmatic export control policy that balances strong security protection for AI components in trusted data centers with the ability for U.S. companies to expand rapidly and provide a reliable source of supply to the many countries that are American allies and friends.”
Stating that the US is well-positioned to flourish in its development of AI due to solid technology development and an innovative private sector.
“If the Trump Administration can develop a strong national AI talent strategy and use AI to make the government more effective and efficient, it will put the country on a promising path.”
He stated the U.S. is in a strong position to “win the essential race with China by advancing international adoption of American AI.”
Smith further claimed U.S. “products are more trusted than their Chinese counterparts, and our private sector is unmatched in its ability to invest in infrastructure around the world.”
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