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Turkish Airlines Emerged Turkey’s Most Valuable Brand

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Turkish Airlines, the airline that flies to more destination in the world, has emerged as one of the world’s leading independent organizations in brand valuation and strategy consulting. This was made known by Brand Finance during the 2019 result announcement evaluation.

According to the results, Turkish Airlines was declared as the most valuable brand of Turkey in all sectors. The national flag carrier, who repeatedly assumed this title before, reinforces its leading position in Turkey with recent results.

Commenting on the results, M. İlker Aycı, Turkish Airlines Chairman of the Board and the Executive Committee, said, “We are proud of our achievements which has been crowned with our strategy to become the best airline company in the world. Continuing the last years’ success indicates that our performance is sustainable. It shows that we are on the right track. We know the value of being the flag carrier of Turkey as we keep our flag flying in 124 countries.”

Brand Finance, which evaluates thousands of brands on a global scale through the researches centred on finance and marketing variables, annually announces its ranking results, which are shaped according to the brand power and value criteria to the attention of world public opinion and sectors every year since 1996.

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Turkish Airlines Opens Port Harcourt to Istanbul Route with Grand Ceremony

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L-R: Dr. (Mrs.) Ipalibo Gogo Banigo, Deputy Governor of Rivers State; Ezenwo Nyesom Wike, Executive Governor of Rivers State; Kerem Sarp, Senior Vice President of Sales, 2nd Region, Turkish Airlines; and Askin Cantimur, Vice President for Sales for Sub-Saharan Africa, Turkish Airlines, at the inaugural ceremony of Turkish Airlines operations in Port Harcourt on Tuesday,
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Turkish Airlines, the airline that flies to more destination in the world, has launched its inaugural flight from Istanbul to Port Harcourt, Nigeria. Starting from the 24th of June 2019, passengers from Port Harcourt will experience the airline’s multiple fleet, on board hospitality, and lounges four times a week through the new route.

To celebrate the milestone, an opening ceremony was held at the Port Harcourt International Airport to expand the airline’s growing demand for travel in the nation’s southern region. The event was attended by local and international executives of Turkish Airlines, government officials, hospitality stakeholders and other notable dignitaries.

Speaking at the event, Chief Marketing Officer (CMO), Turkish Airlines, Mr. Ahmet Olmuştur, said “We are glad to have the first ever Turkish Airline flight land in Port Harcourt, Nigeria. Over the years, Nigeria being the biggest economy in Africa, has been a remarkable destination for us and that is why we are happy to be able to open additional routes for our customers in the Southern part of the country”.

“Currently, Turkish Airlines flies to 55 destinations in Africa and the continent is undeniably an integral component to our overall success. We see this growth as an added opportunity to connect more cultures and people around the world, through Turkish Airlines.

“Our mission remains to be the leading provider of efficient, premium quality travel and on air hospitability”, Mr. Olmuştur added.

Not a stranger to Nigeria’s aviation sector, Port Harcourt would be Turkish Airlines’ fourth destination in Nigeria and the 3rd of which is still operating, joining its Lagos and Abuja routes.

Commenting further at the event, the General Manager, Turkish Airlines, Abuja, Mr. Mehmet Asik said “Port Harcourt is a wonderful addition to our route in Nigeria.

This garden city is boisterous, calm and beautiful, and travellers around the world get to experience the cultural elements of the city, as well as Turkish Airlines’ long standing tradition for matchless travel hospitality.

“With this new destination, we continue to uphold our promise to give passengers a unique travel experience alongside state of the art terminals at our new Istanbul airport that has been designed using cutting edge technology, which ensures utmost style and convenience while in transit”.

Turkish Airlines has proven to be the world’s reliable, passenger-focused airline with multiple offers to accommodate its diverse travellers. Known to take hospitality to the skies, Turkish Airlines’ reputation for comfort, layover and friendly price-point has offered travellers exciting destinations around the world.

The expansion to Port Harcourt further entrenches Turkish Airlines’ position in the Nigeria aviation industry. In addition to this cornerstone, Turkish Airlines has also recorded steady and significant passenger and cargo growth in the past few years.

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MDaaS Global Closes on Seed Funding of $1 Million

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Healthtech company, MDaaS Global, which is building a network of tech-enabled diagnostic facilities in Nigeria, has closed on seed funding totaling US$1 million. Led by Consonance

Investment Managers, with participation from Techstars, FINCA Ventures, an investment initiative of FINCA International, and others, the round will see MDaaS scale and replicate its innovative diagnostic center business model, as the company seeks to open 100 additional centers in Nigeria and West Africa over the next five years.

MDaaS was created to address the lack of high-quality, affordable diagnostic services available for low- and middle-income sub-Saharan Africans, starting with Nigeria’s 130 million low- and middle-income patients. Where available and up-to-date, health services are unaffordable for most of Nigeria’s population, and expensive out-of-pocket costs discourage patients. MDaaS leverages its vertically-integrated supply chain, technology platform, and patient-centered design to provide modern, convenient services at a price point patients can afford.

“It offers a wide array of high-impact diagnostic procedures from simple malaria tests to echocardiograms and pap smears. And MDaaS’ affordability is helping change the healthcare narrative, with basic procedures, like obstetric ultrasounds, starting at just US$4.

Founded in 2016 by Oluwasoga Oni, Opeyemi Ologun, Genevieve Barnard Oni, and Joseph McCord, MDaaS was incubated at MIT’s Legatum Center for Development and Entrepreneurship and was part of the inaugural Techstars Impact class of 2018.

The company launched its flagship diagnostic center in Ibadan, Nigeria’s 3rd most populous city, in November 2017 under its patient- and physician-facing brand BeaconHealth.

To date, the company has served over 9,000 low- and middle-income patients, speedily identifying health issues and connecting them with a variety of medical specialists and affordable treatment options.

Having partnered with over 60 referring health facilities, MDaaS serves as the centralized diagnostic department for surrounding hospitals and clinics within Ibadan. MDaaS also partners globally with corporates, Health Maintenance Organizations (HMOs), and developmental organizations seeking top-tier diagnostics for their employees and beneficiaries.

Speaking on the funding, MDaaS Global’s CEO and Co-Founder Oluwasoga Oni said, “This funding round fuels our next phase of growth, allowing us to continue providing modern, connected healthcare for Africa’s next billion.

“With diagnostics as the bedrock of modern medicine and key to the treatment of diseases like cancer, heart disease, and diabetes – which are on the rise within the continent – unbridled access to quality healthcare is crucial. We are immensely proud of our brick-and-mortar presence; merging physical patient care with state-of-the-art technology enables us to reach morepatients with the care that they deserve.”

It is estimated that 40% of the medical equipment in sub-Saharan Africa is currently obsolete or out of service. On a continent where public healthcare is chronically underfunded – receiving less than 5% of GDP, MDaaS presents the opportunity to bolster poorly-equipped hospitals and clinics in what is evaluated to be a $1.6 billion market in Nigeria alone.

Mobolaji Adeoye, Managing Partner at Consonance Investment Managers, stated, “Africa significantly trails global metrics in affordable and quality healthcare. MDaaS’ mission to build the physical and technological infrastructure required to provide affordable diagnostic services across Africa fits our investment theme: access to essential services. We are very excited to partner with Soga and his team on this journey.”

Zoe Schlag, Managing Director of Techstars Impact, stated, “More than half of global population growth between now and 2050 is expected to occur in Africa, and yet the continent’s healthcare infrastructure is not designed to manage the lifestyle diseases this population will face. Under the leadership of Soga and his team, we’re excited to support MDaaS Global to lead the way delivering on solutions to one of the highest leverage opportunities we see in global health.”

Ami Dalal, Vice President and Managing Director of FINCA Ventures, added, “Through more accurate, affordable, and available diagnostics, MDaaS will help shift the Nigerian health system to more evidence-based medicine, driving improved health and economic outcomes for lower income populations outside of the largest cities. We are proud to be a part of MDaaS’ efforts to connect patients throughout sub-Saharan Africa with critical health infrastructure.”

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Air Peace Set to Begin International Flights

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Nigerian carrier, Air Peace says flight operations to Sharjah, United Arab Emirates, and other international flights will commence in the next few days.

The airline made this known in a statement signed on Wednesday by its Communications Manager, Mr Chris Iwarah, in Lagos.

Iwarah said in preparation for its long-haul flights, Air Peace would be deploying its B777 aircraft to service its Kano-Abuja and Abuja-Kano and Abuja-Port Harcourt and Port Harcourt-Abuja routes on May 3.

According to him, the airline is desirous of having members of the public make their contributions to its international offering. “We want them to own the high-quality service we hope to provide to give Nigerians, Africans and other members of the flying public a great alternative on some important international routes.

“In few days, we will be announcing a firm date for the commencement of our Sharjah, United Arab Emirates service.

“Dubai, Johannesburg, London, Houston, Guangzhou and Mumbai will join our international route network soon after the launch of our Sharjah service. “We are sparing no effort to deliver a long-haul service members of the flying public will truly be proud of,” he said.

The morality of economic privilege: The birth of ‘anything for the boys’ Iwarah said the airline had so far acquired four B777 aircraft for its long-haul operations with three already delivered ahead of the international operations.

He noted that the decision to deploy the B777 aircraft for the domestic routes was to give passengers a foretaste of the airline’s long-haul service.

Iwarah recalled that Air Peace had gotten wonderful reviews from passengers on the Abuja-Port Harcourt routes when it deployed the same aircraft on Good Friday and Easter Monday.

He said: “We are riding on the huge success of the Good Friday and Easter Monday operations to give many more members of the flying public the exceptional experience we delivered on the Port Harcourt-Abuja route.

“This time we are moving up North to give our esteemed customers on the Kano-Abuja-Kano route an opportunity to experience the wonderful service we plan for our long-haul operations.

“As an airline that listens to its customers, we are repeating our B777 operations on the Abuja-Port Harcourt route in response to the pieces of feedback we received after our hugely successful Good Friday and Easter Monday operations.”

 

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