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Western Digital Expands Its Product Range in Nigeria

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Western Digital Corporation, a global leader in data technology, has expanded its portfolio of data storage devices in Nigeria. The expansion will allow consumers to access a wide range of WD®- and SanDisk®-brand products while positioning Western Digital as a premier data technology company for Nigerians.

As part of the expansion, Western Digital has introduced products catered to mobile storage solutions, which includes the iXpand™ flash drive, SanDisk Ultra™ Dual Drive m3.0, microSD™ and SD™ cards (SanDisk Extreme™ and SanDisk Extreme PRO™); in addition to SanDisk external SSDs; WD internal SSDs, and a range of internal and external hard drives, while offering after-sales support for consumers across Nigeria.

Speaking on the expansion, Ghassan Azzi, Senior Sales Manager for Africa Western Digital said, “At Western Digital we offer high-performance, high-capacity and high-quality storage solutions to fit the increasingly digital lifestyles of consumers. More and more Nigerians are capturing moments and creating and sharing memories with their smartphones, high-resolution cameras, drones and action cams. We want everyone to know that Western Digital and its consumer brands have the right storage solutions for their needs.”

SanDisk Mobile Storage Solutions

iXpand – The iXpand flash drive is ideal for the iPhone or iPad that enables you to free up space, back up your camera roll and even watch videos straight from the drive.1 The iXpand flash drives are equipped with a Lightning connector and a USB 3.0 connector so users can move files between iPhone, iPad, and Mac or PC computers. Users can also set the iXpand mobile app to automatically back up their iPhone or iPad camera roll anytime the product is connected.2 It comes in 32|64|128|256 GB capacities.*

Dual Drive – The SanDisk Ultra Dual Drive m3.0 is for Android™ devices and enables the movement of content from your OTG-enabled Android smartphones to your computer.3 Quickly free up space on your Android smartphone or tablet so you can take more pictures and videos. It comes in 16 |32|64|128|256 GB capacities.*

400GB* micro SD card – The SanDisk Ultra microSDXC UHS-I card is perfect for recording and watching Full HD video, with room for hours of video.4 Ideal for Android based smartphones and tablets, this card’s A1 rating means that you can load apps faster too.

This card racks up transfer speeds of 100MB/s and can move 1,200 photos per minute.5 It meets the A1 App Performance Class specification which allows it to load apps faster. With a breakthrough capacity of up to 400GB, you can store even more hours of Full HD video on the card without worrying about running out of room for the videos, photos, music, movies and other files you want to shoot, save and share.4

SanDisk external SSDs

SanDisk Extreme Portable SSD – This ruggedized portable SSD delivers high-speed transfers of up to 550MB/s** making it perfect for saving and editing hi-res photos and videos. With an IP556 rating and a solid state core, it also stands up to rain, spills, dust and drops. It comes in 250 GB, 500 GB, 1 TB and 2 TB capacities.*

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E-Business

Check Point Details Fortnite Flaw that Left Players Open to Account Takeover

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A recent discovery by Check Point Software Technologies Ltd. serves as a reminder that just one small, careless oversight can give hackers all the opening they need to victimize millions and damage a valuable brand.

The company wrote in a blog post that it had identified a vulnerability in the enormously popular Fortnite video game that represented a considerable threat to the video game’s 80 million registered players.

A vulnerability linked to the game’s unvalidated login page “could have allowed a threat actor to take over the account of any user, view their personal account information, purchase virtual in-game currency and eavesdrop on in-game chatter as well as home conversations,” the blog said.

Though this vulnerability was identified and addressed before a hack could occur, the Check Point blog said that Fortnite players have been targeted before by scammers posing as discount sellers of in-game currency, V-bucks.

As the blog pointed out, “With such a meteoric rise in fortune, it is no surprise the popular game has already attracted the attention of cybercriminals set on conning unsuspecting players.”

 

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Expert Identifies Reason Cyber Hackers Pursue Financial Data of Banks

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Ronke Okeremi, managing director and CEO of Arit of Africa, an information communications and technology [ICT] firms in Nigeria, has advanced reasons why financial data of banks is the most prone to cyber-attacks in the world.

She said financial data is the most attractive and hence financial institutions are more likely to be attacked. She therefore asked business owners to execute regular vulnerability assessment to determine areas of threat.

She implored managers of financial and non-financial organisations to improve the levels of cyber security awareness as any organisation can be attacked at some point in time.

While describing cyberattack as any risk of financial loss, disruption or damage to the reputation of an organisation that may arise from some failures of its information technology systems, she said that identity theft has become rampant, as such, she warned financial institutions and banks to be watchful.

She implored organizations to be aware of real and perceived cyber threats and that financial institutions should put in place measures that would allow them to swiftly deal with all or any potential attacks.

“There are solutions that offer early warning threat signals which aims to provide alerts on incoming threats, shutdown and remediate for prevention. These solutions come at a cost to implement but would however prevent firms to a large extent from cyber-attacks.”

She added that the importance of information security is to protect the companies’ ability to function, enable the safe operation of applications implemented on the organisation’s IT systems, protect the data that establishments’ collect and use, and to safeguard the technology assets in the organisation.

“Information security is crucial to all organizations as it will protect their information and assist them to adequately conduct their businesses. Information security is defined as the protection of information and the system as well as hardware that use, store and transmit that information.

“Businesses should carry out frequent and proactive vulnerability assessment on their infrastructure in order to determine threat areas. There are solutions that offer early warning threat signals which aims to provide alerts on incoming threats, shutdown and remediate for prevention. These come at a cost to implement but would however prevent organisations to a large extent from cyber-attacks.

“It is important for businesses to safeguard sensitive financial information, services and products. This further protects their internal and third-party customers from theft, email-borne viruses, worms, trojans, spyware, malware and phishing attacks”, she advised.

 

 

 

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Nigeria’s Online Travel Booking Space in Search of Real Value

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Although boasting a lot of potential, Nigeria’s travel and tourism industry has remained in a state of near-misses and failed projections occasioned by the glaring gap and huge vacuum in the online travel booking space.

 

According to available statistics, the direct contribution of Travel and Tourism to Nigeria’s Gross Domestic Product (GDP) was N2,29bn, approximately 1.9% of total GDP in 2017 –  a figure that is expected to rise by 2.9% in 2018 and 4.3% per annum from 2018-2028, to N3,605.7bn, effectively representing 1.9% of total GDP in 2028.

 

On the other hand, the total contribution of Travel and Tourism to GDP was N6,205.8bn representing 5.1% of GDP in 2017 and is forecast to rise by 1.6% in 2018 and 4.8% per annum to N10,094.5bn from 2018-2018, representing 5.4% of GDP in 2028.

 

While the figures appear promising, it is worth considering where the Nigerian travel industry stands in the global scheme of things.

 

Ranked on a global list of 185 countries, Nigeria presently stands at positions 48 in total contribution and 163 in relative contribution respectively to GDP from the Travel and Tourism sector. In terms of expected real growth in the sector, Nigeria stands at a poorly 168 position and 59 in long-term growth forecast (2018-2028) in the sector.

 

Compared with global indices, Travel and Tourism represents 10.4% of global GDP while one-tenth of jobs worldwide are supported by the industry, representing 9.9% of global employment. Furthermore, one-fifth of all of all global net jobs created in the last decade have been within the Travel and Tourism sector.

 

It is an open secret that travel and tourism is an important global economic activity, with the potential to contribute significantly to a nation’s GDP.

 

Added to this is the immense employment-generation opportunity it holds when harnessed efficiently – a point aptly embellished by Gloria Guevara Manzo, President & CEO of the World Travel & Tourism Council when she enthused that “inclusive growth and ensuring a future with quality jobs are the concerns of governments everywhere. Travel & Tourism, which already supports one in every ten jobs on the planet, is a dynamic engine of employment opportunity.”

 

Here in Nigeria, the engine of economic prosperity inherent in the Travel and Tourism is yet to be unleashed, owing predominantly to the vacuum in the online travel booking space which holds the key to transforming the sector.4

 

In real terms, only a small proportion (about 13%) of Nigerian air travelers currently book travel products online – a damning statistic for a country boasting a population grossing over 190 million.

 

For the four components of the Travel and Tourism sector which include Leisure travel (inbound and domestic), Business travel, Domestic travel and Foreign travel, the outlook remains the same: total contribution of the sector to GDP is nearly three times greater than its direct contribution.

 

Aligned to this is the poor experience of most Nigerians, many of whom have expressed their dissatisfaction with the level of service in the online travel booking space, despite the existence of a glut of players. For many corporate travelers, a segment that represents the overwhelming majority of online travel service consumers, the prevailing opinion is a glaring lack of real value. Same sentiment dominates among leisure travelers – many of whom are frustrated by sub-standard service and the limited choices of packages/offers available among current players – two of the most recurring pain-points that have drained confidence among customers in the sector.

 

Considering the nexus between technology and value-offerings in the online travel booking space, there is a growing need for a strong player backed by cutting-edge technology to fill the vacuum in the sector and take the industry to the next level. Further justifying this need is the undoubted influence of a world-class online platform and innovation in service delivery which has transformed the entire value chain of an allied sector such as e-Commerce in Nigeria, as seen in the rise and dominance of strong local players such as Konga which has re-defined the scope of offerings and customer experience in the industry.

 

The global travel and tourism industry is a multi-billion-dollar establishment which relies heavily on innovative technology and world-class customer experience in delivering a wide range of value offerings to all classes of travelers.

 

Nigeria is due for this disruption which has the potential of growing the sector’s contribution to GDP. Digital innovation is the way forward.

 

 

 

 

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