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Telecom

Why Government Should Encourage Telcos in Nigeria- Jane Egerton-Idehen

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CFA with Jane Egerton-Idehen, country manager, Avanti Satellite Communications
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BY chukwuemeka fred agbata

There is no doubt that Nigeria has one of the largest Telecom markets in Africa as the sector attracts considerable foreign investment.

Over The Top Players, OTTPs, such as WhatsApp, BlackBerry Messenger, Telegram and many others, have significantly affected the average revenue per user of Telecom subscribers and this has adversely affected the overall revenue of the industry.

Questions that are begging for answers includes, ‘where does the industry go from here, having invested billions of dollars?’ ‘How does the Television compete with OTT players who have very little investments in overheads?’

I recently had a chat with Jane Egerton-Idehen, Country Manager, Avanti Satellite Communications and our discussion centered on her thoughts on the way forward for the Telecom industry in Nigeria.

Jane, who has been in the Telecom industry for a while now, thinks that the industry is currently at the threshold of an evolution, where it is about to enter into a transformation phase.

She observed that the growth of the industry is slowing down globally, with declining revenues, although the customers are becoming more savvy and aware in the face of technology that is daily becoming more sophisticated.

In terms of returns on investment, however, Jane thinks that it is not coming in as it should be. She also observed that, one good thing that is currently happening in the industry, is that, there is ample room for growth.

“It is also at a point where we are about to access a new layer of countries on the continent of Africa. Places that we haven’t been before”, she stated. She further observed that, all this while, the Telecom industry had concentrated in the cities, but now, gradually moving into the rural areas.

Jane is of the opinion that investors should be interested in investing in rural telephony because, that is the next phase where the billionaire subscribers will come from. “And that is where technology hasn’t really accessed untapped potentials”, she observed.

She, however, stressed that, for efficient return on investment, the infrastructures used in the cities cannot be used in the rural areas because, the cost model for rural areas has to be lower as the expected revenues from there will not be as much as we currently have in the cities.

“Yes, the technology in the sense of base stations or switches have to be the same, but how can we make the costs lower? How can we make them cheaper? How can we use lower cost models to access them? So, we really have to rethink all these”‘, she posited.

Government can compel investors to invest in the rural areas, through policies and regulations as well as complement the efforts of the investors, In Jane’s view, even though, they might be reluctant to do so because  of the lower returns they are likely to get from there,  coupled with the projected higher cost expected to be used in running the facilities in the rural areas.

To Jane, technology is capable of positively affecting the growth of the rural areas as this is where most of the Small and Medium Scale Enterprises, SME’s, are located, so, the government should be interested in this. She emphasised that the government can assist in facilitating the process for the investors in areas, such as site cost, customs clearance, swift right of way approvals, etc. She also suggested the use of Satellite KA band of a low cost model for accessibility in rural areas.

Jane believes that the OTT players are making a huge impact in the Telecom industry, even though, they are eroding the revenue accruing to the Telcos. In her opinion, therefore, players in the Telecom industry should be thinking about what to do about it, instead of whining about it.

In Jane’s view, we should take a look at relaxing some of our policies and regulations to encourage Telcos that have physical infrastructures, pay tax and are helping to reduce the unemployment in Nigeria by employing Nigerians to work in their companies. This is in contrast to OTT players who do not have or do these things in Nigeria but take a chunk of the revenues that would have accrued to the Telcos.

“We can demand for things, like they should have physical presence in the country. We can demand that they invest in certain sectors of our industry as a way to give back, for the kind of revenues they are making from our country”, she concluded, in respect of the foreign OTT players.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Paradigm Initiative Champions Digital Rights and Inclusion at Africa IGF 2025 in Dar es Salaam

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Paradigm Initiative (PIN) has reaffirmed its commitment to advancing digital rights and inclusion across Africa following its active participation in the 2025 Africa Internet Governance Forum (AfIGF), held in Dar es Salaam from May 29 to 31.

The forum convened diverse stakeholders from governments, civil society, the private sector, and academia to explore pressing internet governance issues under the theme “Building a Resilient Digital Ecosystem that Supports Africa’s Sustainable Growth and Global Leadership.”

PIN’s delegation contributed to conversations around digital security, digital rights and inclusion policy and compliance, emerging technologies, global governance, highlighting digital threats and making recommendations for an inclusive and rights-respecting digital landscape. Drawing from its research and advocacy efforts across the continent, the organisation offered practical policy recommendations aimed at fostering an open, secure, and human rights-respecting digital environment.

“The Africa IGF continues to serve as a critical space for shaping Africa’s digital future. We were pleased to contribute insights and amplify the urgent need for inclusive and rights-centric digital governance,” said ‘Gbenga Sesan, Paradigm Initiative’s Executive Director.

During the forum, PIN hosted and participated in multiple sessions, including: A panel on protecting civic space online, a workshop on bridging the digital divide through inclusive policies, and bilateral meetings with regional and global partners on shaping digital governance frameworks in the lead-up to key global internet governance conversations.

PIN’s presence at the AfIGF 2025 not only spotlighted emerging digital threats but also underscored its commitment to ensuring that all technological advancements and policies globally translate into greater digital freedoms and opportunities, not restrictions.

As part of its ongoing advocacy, the organisation will continue to engage with stakeholders across sectors to ensure that digital transformation in Africa is anchored in rights, equity, and inclusion.


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MTN Nigeria Unveils 21 Days of Y’elloCare to Empower Communities through Digital Tools

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MTN Nigeria today held the opening ceremony for the 2025 edition of 21Days of Y’ello Care, the company’s annual employee volunteerism initiative.

This year’s campaign, themed “Connecting at the Roots – Connecting Communities through Digital Tools,” will run from June 1 to June 21, 2025, and focuses on supporting communities that continue to face barriers to digital access and connectivity.

MTN Nigeria kicked off on Sunday June 1 with trainings across different locations in Lagos where staff of the company volunteered to delivered training in valuable areas such as digital marketing and personal branding and employability skills.

In line with the Group-wide campaign theme, MTN Nigeria is implementing a series of grassroots initiatives aimed at expanding digital inclusion and connectivity in underserved areas.

Planned activities include equipping schools and community youth centres with devices, digital literacy workshops, deployment of community Wi-Fi access points, support for digital entrepreneurship and the establishment of an all-in-one Y’ello Pods across the country that will provide a digital hub for learning and support financial inclusion.

Speaking at the opening ceremony held in Lagos, Karl Toriola, Chief Executive Officer, MTN Nigeria said, Y’ello Care matters to us because we’re a digital company and we’re operating in an environment where there are so many needs. At MTN Nigeria, we care, and we want to show our direct connection and responsibility to the communities we operate in.

Now in its 18th year, Y’ello Care is a groupwide flagship MTN employee volunteering initiative that encourages MTNers to volunteer their time and expertise to support positive social change.

The campaign reflects MTN’s purpose to enable the benefits of a modern connected life for everyone and is anchored in the company’s core values.

In 2024, in a remarkable demonstration of corporate volunteerism, MTN staff, through the Y’ello Care initiative, reconstructed a school block at Iwerekun Community High School, Lakowe. This effort has restored hope and significantly improved learning conditions for both students and teachers.

For further information, updates on “21 Days of Y’ello Care”and MTN Nigeria’s commitment to social development, please visit yellocare.ng or follow us on social media.


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Google’s Open Buildings Data Empowers Africa’s Health and Climate Progress

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Fresh, on-the-ground evidence from health planners and climate analysts in Rwanda, Nigeria and South Africa shows how the Open Buildings dataset, which maps more than 1.8 billion structures, is helping frontline projects close service gaps and strengthen community resilience.

Across the continent, artificial-intelligence tools are graduating from pilots to public-service workhorses, powering everything from crop-price forecasts to live language translation. Open Buildings—developed by researchers at Google Research Africa—is part of that shift, proving that open, locally guided AI can turn sparse data into timely decisions without locking African problem-solvers behind paywalls or proprietary gates.

In Rwanda, the Ministry of Health and Kigali-based Sand Technologies resited rural clinics with help from the dataset. Their new blueprint aims to bring 92% of citizens within a 30-minute reach of care, trimming journeys that put mothers and newborns at risk.

Across Northern Nigeria, epidemiologists at AFENET and geographers from WorldPop uncovered 10,250 buildings, guiding vaccinators who reached 70% of the zero-dose and under-immunized children identified through the mapping in just six months.

Meanwhile, the World Resources Institute (WRI) has already applied this flood-risk modelling in Dire Dawa, Kigali, Musanze, Gqeberha and Johannesburg, combining two-dimensional hydraulic simulations with building footprints to create block-by-block exposure maps.

The need is pressing: Nairobi is still recovering from the May 2024 floods that displaced more than 278 000 residents, while Johannesburg’s rapid growth along the flood-prone Jukskei River continues to heighten vulnerability

These projects tackle challenges felt across the continent. Africa still has about 8.7 million “zero-dose” children who receive no routine vaccines each year, while the urban population is projected to almost double to nearly one billion people by 2035— forcing new homes into high-risk floodplains and informal settlements.

By giving ministries, city engineers and NGOs a street-level view of where communities are growing and how they change over time, the Open Buildings dataset lets limited budgets flow to the people and places that need them most.

Dr Aisha Walcott-Bryant, Research Scientist & Head, Google Research Africa, “These projects show what happens when local expertise meets open, scalable technology: mothers reach clinics sooner, children receive long-overdue vaccines, and city planners get ahead of the next flood.

“We’re thrilled to stand beside partners who turn data into decisive action, proving that AI’s highest calling is to solve real-world challenges.”

From lifesaving clinics to climate-smart cities, these projects show how open AI is fast becoming Africa’s quiet engine for equitable progress.

The Open Buildings dataset—along with sample code, tutorials and its new 2.5D layer—is freely available at g.co/openbuildings.


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