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Why Government Should Encourage Telcos in Nigeria- Jane Egerton-Idehen

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CFA with Jane Egerton-Idehen, country manager, Avanti Satellite Communications
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BY chukwuemeka fred agbata

There is no doubt that Nigeria has one of the largest Telecom markets in Africa as the sector attracts considerable foreign investment.

Over The Top Players, OTTPs, such as WhatsApp, BlackBerry Messenger, Telegram and many others, have significantly affected the average revenue per user of Telecom subscribers and this has adversely affected the overall revenue of the industry.

Questions that are begging for answers includes, ‘where does the industry go from here, having invested billions of dollars?’ ‘How does the Television compete with OTT players who have very little investments in overheads?’

I recently had a chat with Jane Egerton-Idehen, Country Manager, Avanti Satellite Communications and our discussion centered on her thoughts on the way forward for the Telecom industry in Nigeria.

Jane, who has been in the Telecom industry for a while now, thinks that the industry is currently at the threshold of an evolution, where it is about to enter into a transformation phase.

She observed that the growth of the industry is slowing down globally, with declining revenues, although the customers are becoming more savvy and aware in the face of technology that is daily becoming more sophisticated.

In terms of returns on investment, however, Jane thinks that it is not coming in as it should be. She also observed that, one good thing that is currently happening in the industry, is that, there is ample room for growth.

“It is also at a point where we are about to access a new layer of countries on the continent of Africa. Places that we haven’t been before”, she stated. She further observed that, all this while, the Telecom industry had concentrated in the cities, but now, gradually moving into the rural areas.

Jane is of the opinion that investors should be interested in investing in rural telephony because, that is the next phase where the billionaire subscribers will come from. “And that is where technology hasn’t really accessed untapped potentials”, she observed.

She, however, stressed that, for efficient return on investment, the infrastructures used in the cities cannot be used in the rural areas because, the cost model for rural areas has to be lower as the expected revenues from there will not be as much as we currently have in the cities.

“Yes, the technology in the sense of base stations or switches have to be the same, but how can we make the costs lower? How can we make them cheaper? How can we use lower cost models to access them? So, we really have to rethink all these”‘, she posited.

Government can compel investors to invest in the rural areas, through policies and regulations as well as complement the efforts of the investors, In Jane’s view, even though, they might be reluctant to do so because  of the lower returns they are likely to get from there,  coupled with the projected higher cost expected to be used in running the facilities in the rural areas.

To Jane, technology is capable of positively affecting the growth of the rural areas as this is where most of the Small and Medium Scale Enterprises, SME’s, are located, so, the government should be interested in this. She emphasised that the government can assist in facilitating the process for the investors in areas, such as site cost, customs clearance, swift right of way approvals, etc. She also suggested the use of Satellite KA band of a low cost model for accessibility in rural areas.

Jane believes that the OTT players are making a huge impact in the Telecom industry, even though, they are eroding the revenue accruing to the Telcos. In her opinion, therefore, players in the Telecom industry should be thinking about what to do about it, instead of whining about it.

In Jane’s view, we should take a look at relaxing some of our policies and regulations to encourage Telcos that have physical infrastructures, pay tax and are helping to reduce the unemployment in Nigeria by employing Nigerians to work in their companies. This is in contrast to OTT players who do not have or do these things in Nigeria but take a chunk of the revenues that would have accrued to the Telcos.

“We can demand for things, like they should have physical presence in the country. We can demand that they invest in certain sectors of our industry as a way to give back, for the kind of revenues they are making from our country”, she concluded, in respect of the foreign OTT players.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Airtel Africa Reports $376m Profit for H1 of 2025

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Airtel Africa reported a profit after tax of $376 million for the half year ended September 30, 2025 as compared to $79 million in the corresponding period last fiscal, benefitting from a $90 million gain largely arising from Nigerian naira appreciation during the current quarter (Q2’26) and the Central African franc (CFA) appreciation during the previous quarter (Q1’26).

Airtel Africa Reports $376m Profit for H1 of 2025

Revenues at $2,982 million for the reported period saw strong growth as compared to $2,370 million in the six months of the last fiscal, rising 24.5% in constant currency and 25.8% in reported currency.

The company said constant currency revenue growth reflects the consistent execution of its strategy, supported by tariff adjustments in Nigeria and continued strong growth momentum in Francophone Africa.

“Our strategy has been focussed on providing a superior customer experience and the strength of these results is testament to the initiatives that we have been implementing across the business,” Sunil Taldar, chief executive officer of the company said in a statement.

He said the company has been scaling the network to build additional capacity to facilitate the rise in both digital and financial inclusion.

“The increase in smartphone penetration to 46.8% reflects the substantial demand for data services across our markets but also highlights the scale of the opportunity to further develop the digital economy,” Taldar said.

Capex for the period stood at $318 million. “We have increased our capex guidance for FY’26 to between $875m and $900m – from ‘between $725 million and $750 million’.

This reflects our decision to accelerate our ability to capitalise on the significant growth opportunity that is available across the region, as is reflected by these strong H1’26 results,” the company said.

During the period, the company continued investments in network with the rollout of over 2,350 new sites to over 38,300 sites and an expansion of its fibre network by approx. 4,000 kms to over 81,000 kms.


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Vitel Wireless Launches October 30, Says “Blue is Here”

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Vitel Wireless Limited, a GSM second level operator, licensed by the Nigerian Communications Commission (NCC) is set to begin nationwide operations on October 30.

Vitel Wireless Launches October 30, Says “Blue is Here”

Kenneth Nwabueze, Chairman and CEO of Vitel Wireless

Themed “Blue is Here,” the launch event will unveil E-SIMs, physical SIMs, and smart connectivity solutions for individuals and businesses

With the tagline “Everything Connected,” Vitel aims to redefine communication in Nigeria through innovation, speed, and trust.

In a statement earlier, Vitel Wireless, said it combines reliability with innovation, leveraging cutting-edge technology to deliver seamless connectivity and intelligent solutions across the country.

“The company’s services go beyond communication — they integrate safety, mobility, and smart systems to enhance how individuals, businesses, and communities connect,” the statement reads.

According to Engr Kenneth Nwabueze, executive chairman, Vitel Wireless, at the heart of the telco’s mission is a bold vision to redefine mobile communication through technology that not only connects people but also protects them.

He highlighted the features saying the device is embedded with IoT-driven devices, smart logistics solutions and AI-powered safety analytics.

“Vitel Wireless is more than a telecom brand — it’s a movement toward a smarter, safer, and more connected Nigeria. Our goal is to bridge technology and humanity, using mobile innovation to improve lives, empower businesses, and strengthen national security,” Engr. Nwabueze said.

He stated that the Vitel Wireless team has interconnected with all major Mobile Network Operators (MNOs) in Nigeria, including MTN, Airtel, and Glo, and has a roaming agreement with MTN for nationwide rollout, extending Vitel Wireless coverage as one of the largest networks in Nigeria.

“Vitel Wireless has partnered with NCC and various law enforcement agencies to define and support key regulatory frameworks that now govern the nation’s telecom space in personal and public safety,” he said.

He added that the value added service includes Xphone -free phone calls and low international calling rates, SecureMe -location awareness solution for personal safety, Oga-App -employment enhancement and performance tool, ISEEYOU -AI-based CCTV with real-time alerts, AssetNow -LBS/GPS-based asset tracker, and many more.

“Vitel Wireless’s nationwide rollout signals a new era for the telecom industry — one where connectivity meets intelligence, and technology serves both purpose and people,” Nwabueze added.


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MTN Nigeria, WWF/NCF, UNDP Nigeria Shortlist 100 Innovators for PachiPanda Challenge

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MTN Nigeria Communications Plc, in collaboration with the Worldwide Fund for Nature (WWF) through the Nigerian Conservation Foundation (NCF), and the United Nations Development Programme (UNDP) Nigeria, has announced the shortlist of 100 young Nigerian innovators for the second phase of the 2025 Nigeria PachiPanda Challenge.

The initiative, launched in 2024, is aimed at fostering home-grown solutions to Nigeria’s most pressing environmental challenges, including climate change, pollution, community conservation, and sustainability.

According to a joint statement by the organisers, the top 100 were selected from a pool of 2,169 applications received nationwide. The selection process involved a rigorous multi-stage evaluation conducted by 20 expert assessors, guided by a robust framework to ensure fairness and consistency.

“The shortlisted innovators represent the brightest minds committed to environmental resilience,” the statement read. “Their solutions span high-impact sectors and are designed to address both national and continental environmental issues.”

The PachiPanda programme offers participants access to mentorship, technical workshops, seed funding, and a network of industry experts. The next phase will see a further evaluation to determine the Top 10 finalists, who will be unveiled ahead of a three-day sprint pitch and masterclass event scheduled for November 2025 in Lagos.

During the event, finalists will undergo intensive training to refine their business strategies and enhance their solutions for broader impact. Winners of the Nigeria PachiPanda Challenge will advance to the continental Africa PachiPanda Contest, where they will compete with other national champions.

Nigeria CommunicationsWeek reports that the programme underscores MTN Nigeria’s commitment to eco-entrepreneurship and environmental sustainability, empowering youth-led enterprises to drive green innovation across Africa.

 


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