Consumer advocacy is very low in Nigeria to the extent that consumers do not appropriate their rights in most cases.
It is so much so that consumer advocacy is still mere platitudes and at best rhetoric with the few existing consumer groups in the country.
This has to change.
Consumer advocacy must begin to stand besides the consumer and speak out on his behalf to protect and promote his rights and interests.
As Nigerians become increasingly dependent on telecommunications services; a strong advocate is needed to represent the people when telecoms decisions are made.
Today, most Nigerians are vulnerable and open to abuses by services providers because of illiteracy, lack of language skills, or disability.
In combination with low income and lack of access to telephones, Internet or transportation, these barriers deprive many vulnerable consumers of fair treatment.
Like most countries, Nigeria has laws to protect consumers against dangerous or faulty workmanship, deceitful sales practices, and misleading advertising but in practice, they are rarely enforced.
The Consumer Protection Council (CPC), Standard Organisation of Nigeria (SON) and National Agency for Food and Drug Administration and Control (NAFDAC) are agencies responsible for protecting consumers.
But these agencies have done little or nothing in area of consumer education.
They are typical bureaucracies and lack actionable programmes that will endear consumers to them.
Even the recent proliferation of independent consumer advocates has served little or no use because their ranks have been broken by services providers with huge financial war chests.
Perhaps, the telecom industry typifies the lack of vocal unity of the Nigerian consumer.
In this industry, the excesses of service providers are unchecked. They abuse market power and infringe on the rights and privileges of the consumers.
Consumers privacies are invaded at will. Poor services; dropped calls; charges for uncompleted calls have persisted and no answers are given.
But Nigerians must sit and watch; they must stand up for themselves.
Time is now for a stronger voice to remedy the injustices in the market place and teach consumers to stand up for themselves.
The voice must first tackle the prevalent consumer apathy and enlist the support of other stakeholders to be effective.
Nigeria Communications Commission (NCC) and indeed the federal government must also encourage citizen’s advocacy.
This so-called stronger voice must tell Nigerians of the resources available to help them.
Additionally, consumer protection agencies must be strengthened to provide all the advice and assistance needed by consumers.
Importantly, the federal government must ensure appropriate share of legal aid to support of vulnerable consumers facing consumer protection issues.
Abuse of Consumers in Nigeria
Consumer advocacy is very low in Nigeria to the extent that consumers do not appropriate their rights in most cases. It is so much so that consumer advocacy is still mere platitudes and at best…
cwadmin
Trained and practicing journalist passionate about telecommunications, fintech, cybersecurity, and digital economy reporting.

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