Airtel Nigeria is offering cash rewards under the new CashToken offer in the AirtelThanks programme.
Customers are eligible for cash tokens that can be used to buy airtime and data as well as make purchases across 300 merchants.
Each CashToken also means automatic qualification for the National CashToken draw with a chance to win from NGN 5,000 to NGN 100 million weekly.
The telco rewards customers with multiple tiered service benefits, which include Invites to special events, birthday appreciation gifts, priority service access, personalised relationship management, among other benefits.
The scheme is aimed at giving customers the opportunity to earn cash back rather than just airtime and data bonuses, making the company the first telco to offer customers such reward. Airtel has stepped up the game as airtime bonuses alone are now behind the times.
Dinesh Balsingh, chief commercial officer, Airtel Nigeria, said it is a programme that reflects the true DNA of the telco as it places the customer ahead of other stakeholders.
“As a customer-centric organisation, we are committed to exploring opportunities and bespoke programs that will reward and honour our most important stakeholder, the customer. It is our belief that the CashToken initiative is a testament to our positioning as the preferred network for telecoms consumers in Nigeria.
“At Airtel Nigeria, we will not rest on our laurels, we will continue to go the extra mile to reward, appreciate and delight our customers” he said.
With CashToken rewards, every customer can win cash with each purchase of data and airtime. To subscribe to AirtelThanks CashToken Rewards scheme, customers are required to just dial *479# to get started. The CashToken Draw offers a chance to win big every week.
