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Gionee Brands will Checkmate Fake Phones, Other Devices-Nwabueze

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Gabriel Nwabueze, is a senior executive of Gionee Communications Equipment Limited.
In the last two years Gionee, a Chinese company has been studying the Nigerian mobile device market with the intention of addressing some challenges associated with quality of devices flooding into the country.
The company also has comprehensive plan to combat the e-wastes surge; research and development (R&D); and development of local talents. Nwabueze spoke to peter ugwu on these and other issues.

About Gionee Communications Limited
Gionee is an international brand. We started in Nigeria about two years ago.
We have plans for Nigeria and other African countries; we want to enrich the market with products that could satisfy the people and at affordable prices.
We are the first to launch such slimmest Smartphone and feature ones; we are launching deeper into the market with the slimmest phones and long lasting battery lives.
We have also recorded a number of firsts in terms of quality of our devices and meeting the consumers demand.
We are also bringing in mass intelligence and feature mobile phones for the customers’ convince. We know the existing level of mobile devices in the market.
Since 2011, Gionee had rapidly moved for branding in Nigeria, Vietnam, Taiwan, Myanmar, India, Thailand, Philippines, and so on.
And once launched one product, it soon became a best seller in the market, even in some cities and countries customers need to wait for new deliveries. Gionee is a hot word as everyone is talking about where to buy one. Gionee is working speedily for the number one brand which is most welcomed by customers.

What Makes Your Devices Unique?
Before we launch into the market we usually carry out feasibility studies to ascertain the desires of the consumers; this lasts up to six months.
So we have seen that Nigerians like quality and they want devices that the battery life can last due to the power challenges.
At the stage of designing the phones, we tried to use material that can be converted to other use after several years of the phone’s life.
How do I mean, we are coming in not as other Original Equipment Manufacturers (OEMs) whose primary objective has been to flood the market with devices without thinking on how to give back to the society. 
We are coming in with a different business mindset.  We are working toward partnering the government and institutions to unleash our plans for the market, which are going to benefit the people.
Gionee as a brand is recognizable as durable, long standby and easy to use, Gionee now is featured with new tags like fashionable, stylish, and premium user experience.
Many Asian super stars have high praise for Gionee products and they are willing to tell people how nice the products are.
As a matter of emphasis, we have been able to understand what the Nigerian market loves and what the users tend to align themselves with.

Competition in the Nigerian Market
The Smartphone industry in Nigeria is actually been beclouded by brands that are there to just launch devices.
Most time, they end up encouraging digital divide among the people.
How do I mean? When you are producing high end devices without considering those below the cadre definitely some people will believe you are not for them.
 So, we have feature phones that can meet the needs of those people and add value to what their do, their social lives, among other. 
Meanwhile, a tight partnership with MediaTek and Qualcomm allows Gionee to offer a wide product portfolio covering both low end feature phone and high end Smartphone.
As all products are designed and manufactured by Gionee and as the company is only working with tier-1 suppliers, Gionee is awarded the Best Quality Mobile Phone Manufacturer in China.

Local Partnership
Presently, we are into partnership with one of the major local telecommunication company. Surely, we are going to deepen our relationship, embrace as many as that would come to around.
In fact, in the couple of months we have seen tremendous enthusiasm among some industry players, that is the among the telecoms who have approached us, we have made presentations to them as regards the functionality, durability and integrity of our phones, they are willing to partner with us.
The interest has been massive since we launched into the market. It is a win-win situation for both parties, because it is like a contract for mutual benefits.
Of course, there are tenets in every relationship. We can always add some extra agreement, if need be. So, presently we can boost of having local backings and the market is ripe for us.

Research and Development (R&D) Platform
In Gionee we believe that technology entails the strength of an enterprise and R&D is the key to sharpen the competitive edge of mobile phone industry chain roundly.
Gionee has over 10,000 employees, out of which 1000 belong to R&D and 8000 belong to the factory. So, we shall always insist on the strategy of independent R&D and innovation.
 At present, Gionee’s R&D system mainly comprises six professional R&D organs: Application R&D Institute, Smartphone R&D Institute, overseas BU R&D Institute, CDMA R&D Institute, GOSO R&D Institute and AORA R&D Institute.
As a matter of fact, persistence in quality is the impetus for Gionee’s sustained development. With deep R & D as core, lean manufacturing as foundation, outstanding after-sale service as guarantee and high-tech products as core competitiveness, Gionee has kept developing practical and handy products.
Gionee has persisted in independent R & D by establishing professional R & D institutions in cities like Shenzhen, Shanghai and Hangzhou, thus ensuring its outstanding R & D performance.

Form of Your R&D in Nigeria
 For now, we know that the Nigerian market has suffered so much in terms of people who turn it into a dumping ground; they come with the intention to dump their e-wastes here, which is unwholesome.
Therefore, in our discussions with the regulatory bodies like the Nigeria Communications Commission (NCC), we had some preliminary talks on the need for Gionee to have some investments in the form of R&D in Nigeria.
Although in Nigeria, it is still at preliminary stage, but it is something we have been doing, and we replicate same in all the places we have established strong relationships and strong presence. We hope to achieve that in Nigeria in the nearest future. In essence we are looking at tackling the issue of e-waste as may come from our side.
Nevertheless, statistics showed that for every one thousand unit of Gionee phones sold, we do not record up to ten damages, meaning that our phones are durable and that is the first step to tackle e-waste.
Gionee has over the years built a strong reputation and we do not intend to tarnish it in Nigeria. We cannot be part of the people that do that; we are going to represent our brand and image even in Nigeria.
 
Challenges in the Last Two Years in Nigeria
One of the challenges is actually the issue of grey material which cuts across the products not limited to phones.
They copy and normally the sub-standards are replicated.
The problem is usually that the original equipment manufacturers cannot actually affect a control over their products.
We are here to phase out such practice, bringing in originality and quality.
The only people that actually help to affect control are those in government; however in Gionee due to our excellence in R&D we are very innovative and can adapt, create a change tailored towards more customers’ satisfaction. 

Plans to Manufacture Tablets and Notes
We are actually discussing on growth issues and it will be an excitement moment when we eventually go into that.

Developing Local Talents
Already we have Nigerians working with us and they are doing excellently well. Of course a company launching into any market with the intention of surviving there must embrace the local talents.
So, the answer is yes. At the same time, our products are meant to satisfy the local consumers and we are not going to leave Nigeria behind in the quest to achieve that. And that will give us a leverage to grow.
Following our strong international presence and reputation, we hope to establish a strong presence in Nigeria as well, thereby erasing the impression that all products from China are inferior. It is not true and we are going to prove to the people that genuine, durable and long lasting devices are coming from our factory.


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General News

Prateek Suri CEO Maser Meets Zambia’s Education Minister to Propel Student Housing and Education Projects

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Prateek Suri, CEO of MASER and recognized as the richest Indian entrepreneur in Africa, was welcomed this week by Zambia’s Education Minister, Hon. Douglas Munsaka Syakalima, for a high-level meeting in Lusaka that focused on student housing and broader education infrastructure initiatives.

The meeting, held at the Ministry of Education’s offices, opened with warm greetings and a presentation by Mr Suri detailing Maser’s plans to support Zambia’s rapidly scaling education sector. Suri, who led Maser to become Africa’s seventh unicorn, emphasized the company’s commitment to infrastructure that benefits students, educators, and communities across the continent.

Minister Syakalima underscored the urgency of addressing Zambia’s student accommodation gap, citing the country’s expanding net enrollment and the need for safe, affordable housing for tertiary students. Under his leadership, the Government has embarked on a bold infrastructure agenda: over 82 secondary schools already completed, 46 set to be finished in 2025, and 120 new institutions under construction, alongside 169 ECE hubs and 145 satellite centers to reach underserved areas.

During the meeting, Suri shared Maser’s vision for modern student housing built through public–private partnership models. He outlined a multi‑phase plan utilizing sustainable building design, digital infrastructure, and vocational training facilities integrated into these campuses. “Zambia’s youth deserve world-class learning environments,” Suri remarked. “Maser is prepared to leverage its experience to co-create impactful educational infrastructure.”

Minister Syakalima responded positively, stating, “We welcome the opportunity to collaborate with Maser. The CEO’s entrepreneurial success and the company’s commitment to Africa’s education development are exactly the kind of partnership we need to scale our infrastructure goals.”

Beyond housing, the dialogue extended to opportunities in blended learning, vocational skills, rural outreach, and digital inclusion. With Zambia implementing its forward‑looking 2023 Education Curriculum this year—including early childhood, primary, and Form 1 levels—the minister highlighted the need for supporting infrastructure at all levels to enable effective rollout.

Under Minister Syakalima’s tenure, the education sector has seen notable progress: 4,200 new teachers hired recently, bringing the total teacher workforce to over 40,000 in three years; strengthened focus on foundational learning via teacher training programmes like the “Catch Up Programme”; and ambitious expansion of school infrastructure across Zambia’s provinces.

Maser, co‑founded by Prateek Suri, transformed from an African startup in consumer electeonics and large infrastructure projects into a multi‑sector unicorn operating in real estate, renewable energy, mining and education technology. Its rapid rise and African focus have made Suri a leading figure in bolstering India–Africa economic relations.

As the richest Indian in Africa, Prateek Suri’s influence spans beyond business success—it represents growing bilateral investment aimed at credible, sustainable societal impact. His partnership with Zambia’s Ministry of Education signals a new era of cross-border collaboration in education infrastructure.

With both parties committing to inclusive planning and scalable implementation, the Maser‑Zambia dialogue could mark the beginning of transformative initiatives: from affordable student housing to cutting‑edge learning facilities, vocational training hubs, and digital classrooms.

In closing remarks on the significance of this dialogue, Suri stated, “Education infrastructure is the foundation for future growth. Our partnership with Minister Syakalima and the Government of Zambia is a testament to collective investment in youth, equity, and sustainable development.” Minister Syakalima echoed this optimism, saying that with strategic public–private investment, Zambia’s education sector is poised for a significant elevation.

This meeting lays the groundwork for collaboration that bridges government strategy and corporate innovation—ultimately aiming to empower Zambia’s students and accelerate national development.


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FirstBank Celebrates ₦1 Trillion Milestone in Instant Loans via AI-Powered Platforms

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FirstBank, a leading financial institution and provider of financial inclusion services in West Africa, announces the achievement of ₦1 trillion in cumulative instant digital loan disbursements.

This accomplishment further consolidates the Bank’s reputation for innovation, leadership in financial inclusion, and commitment to customer empowerment within.

Since its inaugural digital loan in August 2019, FirstBank has developed an unconventional and robust digital lending ecosystem designed with Artificial Intelligence and Machine Learning, to improve access to finance, especially to the high-risk customer segment.

The Bank created a multi- channel loan disbursement service that requires no collaterals, zero documentation and is void of human interactions. Through its FirstAdvance, FirstCredit and AgentCredit products, 1.5 million unique borrowers enjoyed instant and secure access to credit.

This is irrespective of whether they are salary earners, non-salary earners, or micro business owners. They also have the convenient options of accessing these loans through platforms such as *894# (FirstBank’s USSD service), FirstMobile, LitApp and the FirstMonie Agent App.

Regarding this milestone, Chuma Ezirim, Group Executive, e-Business & Retail Products at FirstBank, stated: “This success underscores our ongoing commitment to innovation and a customer-focused approach, which are central to FirstBank’s core values. Beyond achieving substantial figures, we remain dedicated to fostering opportunities for financial independence across Nigeria in particular, and in Africa at large.’’

He added, “We value the trust our customers place in us to support their financial aspirations. Our efforts to advance digital lending will persist, especially to the excluded and underserved customer segments, while effectively managing risks in the process.”

FirstBank currently disburses about N1 Billion daily in digital loans, demonstrating its commitment to fostering an inclusive, technology-driven future for Nigerians. By consistently investing in advanced technologies and developing customised financial solutions, the Bank seeks to improve the financial well-being of individuals and businesses across the nation.


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Mayor of London Commits to Deepening UK-Nigeria Ties in Tech, Creatives and Trade

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The Mayor of London, Sadiq Khan, has successfully concluded his visit to Lagos, Nigeria, aimed at strengthening the UK-Nigeria economic relationship and celebrating the deep cultural ties, shared vibrancy, and global influence of two dynamic cities – London and Lagos.

This visit marked the growing importance of Nigeria as a key partner in the UK’s global trade and investment strategy, particularly in sectors such as fintech, innovation, and the creative economy.

Alongside the visit, the Mayor of London led a trade delegation of 27 London-based companies in fintech, enterprise technology, and sustainability, supported by the Mayor’s growth agency, London & Partners. Under the leadership of Howard Dawber OBE, Deputy Mayor for Business and Growth, the agency facilitated a series of high-level engagements in Nigeria.

The delegation connected with Nigerian policymakers, investors, and creatives through curated events aimed at fostering collaboration and unlocking new business opportunities across Africa.

This visit marked the first official trip by a sitting Mayor of London to sub-Saharan Africa, underscoring London’s commitment to building long-term, cross-sector partnerships that support inclusive growth, digital transformation, and cultural exchange.

Mayor Khan’s engagements in Lagos commenced with participation in a panel discussion at the “Bridging Borders: How London and Lagos Can Shape the Future of Global Tech” tech event where he highlighted how London and Lagos can jointly shape the future of global innovation and encouraged Nigerian tech businesses to invest in London.

The Mayor of London also attended the Lagos Canvas Reception, a celebration of Nigeria’s flourishing creative sector which he co-hosted with Mo Abudu at the Ebony Life place.

The reception celebrated the status of Lagos and London as cultural and creative industry powerhouses and looked to encourage even greater ties between the creative industry ecosystems in both cities.

From the arts to fashion, music and film – central to the UK-Nigeria Enhanced Trade and Investment Partnership (ETIP) – which is expanding trade and unlocking new opportunities in the creative economy.

Wrapping up his visit to Lagos, Nigeria, the Mayor of London will continue his historic trade mission with stops in Accra, Johannesburg and Cape Town to bang the drum for the capital as a place for investment, innovation, and cultural exchange – strengthening ties with countries across the African continent for economic growth.

The Mayor of London, Sadiq Khan, said: “I am delighted to be visiting Nigeria and Africa this week – the first visit of its kind by a Mayor of London – to bang the drum for the capital and further develop the strong ties between our countries.

“Africa has the world’s fastest growing populations and is seeing major economic growth across many of its economies. Over the next decade there are huge opportunities to deepen partnerships with London. I will be working tirelessly throughout this visit to drive trade and investment across critical sectors including finance, education, health, tech creative and sustainability.

“Londoners of African heritage have played, and continue to play, a huge role in making London the greatest city in the world, and this trip is an opportunity to celebrate our shared heritage, history and culture with the African continent – as we build a better and fairer city for everyone.”

British Deputy High Commissioner in Lagos, Mr. Jonny Baxter, said: “The Mayor of London’s visit underscores the UK Government’s commitment to strengthening economic and cultural ties with Nigeria. From trade to fintech and fashion, our collaboration is driving innovation and growth.

“Through the UK-Nigeria Enhanced Trade and Investment Partnership, we’re committed to unlocking new opportunities that benefit both our economies, and this visit is a powerful step forward in that journey of inclusive growth.”

UK Minister for Africa, Lord Collins of Highbury, said: “Sir Sadiq’s visit marks an exciting moment for the UK’s relationship with countries across Africa and is a strong demonstration of our commitment to deepening our ties with the continent.

“Strengthening our trade, investment, and cultural ties is not only vital for shared economic growth, but also for fostering long-term partnerships that are rooted in respect and open up opportunities for all.”


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