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Gulder Takes The “Own Your Journey” Campaign to Social Media Week 2019

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Gulder, one of Nigeria’s most revered beer brands has announced its sponsorship for the 2019 edition of the social media week.

 

The week-long event which kicked off on Monday, 4th of February 2019 is an annual affair in which top personalities in the new media industry come together to share insights on various topics patterning to media and entertainment.

 

Gulder, which recently unveiled its new campaign of “Own Your Journey” is keen to inspire young adults on their journey to success via numerous means hence its decision to be part of Social Media Week 2019.

 

The “Own Your Journey” campaign is a strong statement from Gulder, as the brand seeks to urge Nigerians to not only be successful but to also revel in the path towards achieving their goals and aspirations.

Some of the faces at the Gulder booth

Gulder is now seeking to celebrate both the man who has achieved, as well as the man who is diligent on his journey to success.

 

With a plethora of young people using social media to carve a niche for themselves and become successful individuals, Gulder’s brand message is right on the nose, as it speaks to a myriad of budding creative individuals who are passionately owning their journeys to success through social media.

 

As part of its sponsorship of Social Media Week, Gulder hosted attendees to an opening night party, bringing on a DJ to provide the music and treating all in attendance to the refreshing taste of Gulder as well as other beverages on the Nigerian Breweries portfolio.

Speaking at the opening party, Sarah Agha, Portfolio manager, Mainstream Lager, said “We want young Nigerians to know that Gulder recognizes their hard work and effort.

 

“We see the passion in these young Nigerians whose aspiration and ambitions are beyond imagination.

 

“The rise of new media has offered individuals the platform to springboard them to their goals and dreams, and we are behind them all the way.

 

“We are here today to say we support you and we urge you all to own your journeys towards success.”

 

This riveting statement was echoed by one of the attendees (who chose to remain anonymous) at the Gulder booth who remarked on the initiative by Gulder saying, ”Some of us have made a living out of social media, while a lot of us have made a life out of it.

 

“Thanks to Twitter, Instagram, and the likes, we’ve been able to dream bigger and these platforms have allowed us to inch even closer to our dreams.

 

“It’s the reason we are here today at Social Media Week and it’s impressive to see a beer brand here, spurring us on.”

Gulder will also be hosting its own panel on Thursday, 7th of February. Themed “Building And Owning Your Unique Journey in the Ever Evolving Age of Social Media and the Rise of Insta-celebrities”, the session will feature actor and media personality, Uti Nwachukwu, model and actor, Nonso Bassey, Media Personality, Oreka Godis and Brand Manager, Gulder, Kolawole Akintimehin.

 

Upon closing of the event on Friday, Gulder has promised to deliver a night to remember with a 5-star party slated to close the curtains on the 2019 edition of the social media week.

 

Gulder beer is renowned for being a staple for the young, bold and courageous  Nigerian. Celebrating the daring and brave spirit of modern Nigerians, whilst cheering them on as they go on their quests towards success.

 

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Egueke, Former Bank Manager Jailed for $46,900 Fraud

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Fidelis Egueke, former bank manager, , has been convicted and sentenced to six months in prison by an Asaba, Delta State Chief Magistrate’s Court for defrauding a victim of $46,900.

Egueke, Former Bank Manager Jailed for $46,900 Fraud

Chief Magistrate Callistus Isioma Moeteke found Egueke guilty of a single charge brought against him by the police under case number CMA/295c/2024.

Raphael Eze, prosecutor, of the State Criminal Investigation Department (SCID), Asaba, said Egueke, a former Asaba branch manager of a tier-one bank, fraudulently obtained $46,900 by using two Certificates of Occupancy (CofOs) as collateral.

One of the land titles, however, was not his, and the other was fake.

After receiving the money, Egueke used it for personal expenses and failed to repay the victim as promised.

The prosecution argued that Egueke’s actions violated Section 419 of the Criminal Code Law, Cap C21, Vol.1 Laws of Delta State, Nigeria, 2006.

Despite denying the offence, Egueke failed to present evidence of repayment during the trial.

Chief Magistrate Moeteke determined that the prosecution had proven its case beyond a reasonable doubt.

Egueke was convicted and sentenced to six months imprisonment.

However, the court also gave him the option to pay a fine of N350,000 in lieu of serving the prison term.

The court ordered Egueke to pay N30 million in restitution to the victim within six months of his conviction.

The charge against Egueke stated that, in 2016, he fraudulently obtained a credit facility worth $46,900 (approximately N60 million) from Chief Jude Ndudi by presenting false documents, including land titles that did not belong to him, in violation of Section 419 of the Criminal Code Law.

Egueke is also facing trial before a Lagos Federal High Court on charges related to a separate fraud case involving N179.498 million.

He is being prosecuted by the Force Criminal Investigation Department (ForceCID), Annex Alagbon-Ikoyi, Lagos.

 

 


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PalmPay, Jumia Reward Users in Festive Campaign

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This holiday season just got a whole lot more exciting! PalmPay, one of Africa’s leading fintech platforms, operates Nigeria’s most used mobile wallet and has teamed up with Jumia, the continent’s e-commerce giant, to launch a festive campaign that’s all about convenience, rewards, and enhancing your shopping experience.

Running from December 11th to 28th, 2024, this holiday campaign is set to reward shoppers who use the new “Pay with PalmPay” feature on Jumia with cash prizes. Every purchase made using the direct payment method automatically enters participants into a draw, giving them a chance to win exciting cash rewards while enjoying the seamless shopping and payment process.

A Strategic Partnership To Enhance Digital Payments

The integration of the “Pay with PalmPay Wallet” feature on Jumia marks a major milestone in the partnership between the two industry leaders.

Speaking at the media announcement, Mr. Chika Nwosu, Managing Director of PalmPay, highlighted the broader mission driving this collaboration: “We are thrilled to join forces with Jumia to redefine convenience for shoppers. At PalmPay, our mission has always been to drive economic empowerment through accessible and user-friendly financial services. This partnership is a natural step forward in achieving that goal.”

Beyond the holidays, this partnership with Jumia m,k is a signal of bigger things to come. Mr. Chika added: “This is more than just about payments—it’s about creating value for our customers. We are excited about the opportunities this partnership will unlock in 2025, including campaigns and innovative initiatives that will further transform the online shopping landscape.”

Sunil Natraj, CEO of Jumia Nigeria, highlighted the shared vision between both companies, stating: “At Jumia, we are dedicated to creating value for our customers by ensuring a convenient, reliable, and secure shopping experience. This partnership with PalmPay strengthens our commitment to enhancing the digital payments within our platform. By integrating PalmPay, we are providing more options for customers to access affordable and quality goods with the convenience of cashless transactions.”

How to Join the Holiday Fun

Participating in the campaign is simple. When shopping on Jumia, select the “Pay with PalmPay” option at checkout, and your entry into the draw is automatic. It’s that easy!

Bonus Entry: Share a screenshot of your purchase on X (formerly Twitter) using the hashtag #PalmPayXJumia to increase your chances of winning. Additional winners will be selected from participants engaging with the campaign on Twitter.

Whether you are shopping for gifts, or gadgets this festive season, PalmPay and Jumia are making sure your experience is not only seamless but also rewarding.

To learn more about the campaign, stay tuned to the official  X accounts (formerly Twitter) of @palmpay_ng and @JumiaNigeria. for updates, announcements, and more chances to win.


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Corruption: ICPC Threatens Sanctions as 330 MDAs Fail Financial, Governance Tests

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Independent Corrupt Practices and Other Related Offenses Commission (ICPC), has revealed that none of the Ministries, Departments, and Agencies (MDAs), in the country complied fully with ethical standards, policies, and anti-corruption measures in the passing year.

Corruption: ICPC Threatens Sanctions as 330 MDAs Fail Financial, Governance Tests

This was following the findings from the Commission’s Ethics and Integrity Compliance Scorecard (EICS) for the MDAs.

The Commission warned that henceforth, non-compliant MDAs will face necessary actions, including enforcement, to ensure adherence to government directives.

According to the EICS scorecard released on Thursday in Abuja by Demola Bakare, ICPC spokesperson, no MDA out of 330 MDAs that were assessed through physical deployment by ICPC teams achieved full compliance.

The EICS serves as a preventive tool used to assess and enhance the compliance of MDAs with ethical standards, policies, and anti-corruption measures.

Findings from the report indicated that no MDA achieved full compliance, while 29.55 per cent of MDAs captured attained substantial compliance, and 51.62 per cent had partial compliance.

The report also observed that 15.91 per cent showed poor compliance, while 292 per cent were non-compliant.

According to the report, common gaps included a lack of whistle-blower policies, strategic plans, and effective stock verification units, adding that many MDAs failed to conduct any forms of system studies or render financial and audit reports.

Commenting on the report, Bakare noted: “This year, 2024, the tool covered 323 responsive MDAs, with 15 MDAs non-responsive and categorised as high corruption risk.

“It is imperative to inform you that this initiative has yielded some positive and value-driven impacts, and these are, but not limited to, increased awareness and compliance with anti-corruption measures, enhanced competition among MDAs to meet criteria, and improved procurement processes and data reliability.

“The Commission recognises the MDAs with substantial compliance and will continue deploying these tools to promote integrity and accountability.

“Non-compliant MDAs will face necessary actions, including enforcement, to ensure adherence to government directives. We are certain that these efforts will continue to underline ICPC’s dedication to enhancing good governance and preventing corruption.”


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