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Maltina Supports Cashless Policy with Promo
Maltina, Nigeria’s premium non-alcoholic beverage drink has reiterated its support towards Federal Government’s drive of a cashless society. According to Maltina, this has reflected in the technological process deployed to rewards cash winners in the ongoing National Consumers Promotion tagged “Maltina Sharing Happiness Promo”. The promo is coming with a brand proposition of five new homes in Lagos and other exciting prizes to say “thank you” to its loyal consumers and to touch the lives of people in a way like never before. The long list of exciting gifts as rewards for consumers, have in place stipulated branded Automated Tellers Machine-ATM cards that will contain the winning amount. Cash categories slated for this year’s promotion are, N1, 000,000 X 5 cash in (Maltina branded ATM cards), N100, 000 X 15 cash in (Maltina branded ATM cards), N5, 000 X 4,000 cash in (Maltina branded ATM cards) all in a bid to carry less cash around. According to Tokunbo Adodo, Marketing Manager, Non-Alcoholic Drinks, who fielded questions from Journalists at the press conference to flag-off the campaign at the company’s headquarters in Lagos, stated that the choice of employing the use of ATM cards were hinged on the CBN directive of cashless policy and safety. “The reason why this ATM method was adopted is to ensure that we as a responsible organization comply with the CBN’s directives of a cashless society, which in a way allows the winners to withdraw conveniently at anytime they choose. Also to ensure that cash winnings like others gifts are safely protected.” This promo which is arguably the first of its kind to ever happen in the history of Nigeria, is setting the pace not only in the type of rewards but the first to comply with the Federal Government directive on the issue of the amount of cash that flows around even as it has been shifted to January 2013. Slated to last for 8 weeks, from April 2nd – May 25th, 2012, the promo is the first in the malt category to give out five brand new houses at the high brow Lekki-Ajah axis of Lagos. Mr. Yusuf Ageni Corporate Affairs Adviser, who was represented by Mr. Edem Vindah Media and Public Affairs Manager, Nigerian Breweries said the Alphabet code combination crown corks which would win the grand prize of a Luxury Home would consist of the following letters; S – M – I – L- E. “In order to win the grand prize,” according to Ageni, “a consumer is expected to collect a combination of crown corks that spell the word S-M-I-L-E. Maltina shall be giving out a total of 5 houses. Under the letter ‘M’ crown corks; there will be special differentiated alphanumeric codes. These codes qualify consumers for weekly raffle draws. The 5 houses will be given out in three weekly raffle draws as follows: 1st Raffle- 2 houses, 2nd Raffle- 2 houses, 3rd Raffle- 1 house.” He reiterated that holders of the raffle draw crown corks can enter the raffle draws by either sending their code, name, sex, age and address (address should include state) to 30380 or going to any of the 1,200 redemption centers to register their names and contact details. “Holders of the S-M-I-LE crown corks will be expected to keep them as the ultimate proof of ownership. The SMS will work with all major telecoms operators.” He reminded the gentlemen of the press that Nigeria “has recorded several milestones in its history, this year and more importantly today, we will all be part of making history as we witness the Maltina brand reward its loyal consumers with 5 brand new houses and amazing cash and consolation prizes for consuming the rich, creamy, tasty nations No1 Malt drink- Maltina.” The Maltina brand is noted for exploring creative avenues to consistently engage and reward its consumers. One of these creative consumer engagement platforms is the popular and highly rated Maltina Dance All (MDA) TV reality show, a platform for sharing happiness, promoting family values and bonding.
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Airtel HR Director, Adebimpe Ayo-Elias Honoured as HR Leader of the Year
The Director of Human Resources and Administration at Airtel Nigeria, Adebimpe Ayo-Elias, has been awarded as HR Leader of the Year at the 2024 HR People Magazine Awards, organized by Mapelwood Global Resource.
The award ceremony, held recently at the Lagos Oriental Hotel, celebrated the achievements of outstanding HR professionals across Nigeria who have contributed significantly to organizational success and workplace culture.
Speaking on the recognition, Carl Cruz, CEO of Airtel Nigeria, expressed immense pride in Ayo-Elias’s achievement, describing it as a milestone not only for her but also for the company.
“Adebimpe’s impact, dedication, and leadership extend well beyond Airtel, and this award is a well-deserved recognition of her influence in the HR field. We are incredibly proud of her accomplishments and look forward to her continued contributions to the industry,” he said.
Receiving the award, Adebimpe expressed gratitude for the honour, reiterating her commitment to advancing world-class HR practices within her organisation.
“I am deeply grateful for the opportunity to contribute positively to the lives of those we serve within and beyond the organization. Airtel Nigeria creates an environment that nurtures growth, encourages innovation, and prioritizes the well-being of every employee and as such, this award motivates me to continue championing these values,” she said.
This award reaffirms Airtel Nigeria’s commitment to developing and empowering talent, further establishing the company as a leading force in creating an impactful, forward-thinking workplace.
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Canada Orders TikTok to Shut Down Operations Amid National Security Concerns
Canadian government has ordered TikTok to shut down its operations within Canada, directing the social media platform to close its offices in Toronto and Vancouver.
Despite the office closures, Canadian users will continue to have access to the app itself.
The decision was announced following a national security review led by the Canadian Security Intelligence Service (CSIS). Innovation Minister François-Philippe Champagne stated that TikTok’s activities posed a threat to national security, though he declined to provide specific details.
“We came to the conclusion that these activities… would be injurious to national security,” Champagne told CBC News, underscoring the seriousness of the government’s actions.
TikTok has voiced strong opposition to the order, vowing to challenge it in court. A spokesperson for TikTok argued that the closure will lead to significant job losses and stated, “Shutting down TikTok’s Canadian offices and destroying hundreds of well-paying local jobs is not in anyone’s best interest.”
The move follows Canada’s previous restrictions on TikTok, including a ban from government-issued devices in 2023 due to privacy and security concerns.
TikTok’s parent company, ByteDance, has faced similar scrutiny from the U.S. government, which has also considered further restrictions over national security concerns.
TikTok maintains that it will continue to serve Canadian users on its platform, allowing creators to connect and businesses to operate.
However, the dispute between TikTok and Canadian authorities signals ongoing tensions between governments and the app’s China-based parent company.
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Obaseki Commissions Edo State Data Center
Governor Godwin Obaseki of Edo has said that reforms by his administration in the digital and technology space over the last eight years have revolutionised the state.
The Governor who stated over the weekend at the launch of the Edo State Digital Policy and Edo Data Centre, disclosed that was the first data centre owned by a state in Nigeria.
According to him, his reforms had repositioned Edo as a leading state in digital inclusion in Nigeria, adding that his government was leveraging technology as a catalyst for socio-economic development and inclusive growth.
He said: “I welcome you to the only data center owned by a state in Nigeria. This event is significant because we have started a revolution in Edo State, a digital revolution. We are rounding up with a policy statement that will guide this revolution into the future.
“The population of Edo is scaled towards the youths as they are born in a digital age. The future is digital. It will be difficult to navigate the world today without technology. If you want to develop and grow rapidly, you must begin to think of how to use technology.
“The pace of the advancement of technology in the world today is scary. So, just imagine those who have not started yet; I don’t think they can live in the future world. In Edo, we have always been ahead in our history. We have been a knowledgeable people as we interacted at a global level over 500 years ago on our own level.
“To catch up, we had to do something else and different. That was why from the beginning it was clear to us that we had to introduce technology and make sure that we begin to retrain our young ones, the youths, to own this digital world and the confidence in it.”
Obaseki added: “We have moved Edo into the digital superhighway and to operate on that superhighway, they must know the rules and must be guided by certain rules and practices. That is what we are doing today and incorporating in this policy document. This will enable everybody to understand the shape of this high way and what they need to do on this high way.”
The governor continued: “I had the privilege of working with young people in Edo State and working together, we set up EdoJobs and the Edo Innovate Hub as these have helped our young people and till date, over 50,000 young men and women have benefited from various training and programmes from Edo Innovate. We have been lucky to build a digital ecosystem which has grown rapidly.
“Years ago, as the Chairman of the State’s Economy Team, we set up the ICTA but we struggled all through but we kept it alive, and set up the law governing it. The agency is principally responsible for providing technology for the government.
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