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Nigeria week in review : trade hopes falter, Brexit talks collapse, Gold sinks
By Lukman Otunuga, FXTM Research Analyst,
It has been a turbulent trading week for financial markets as investors tussled with ongoing trade developments, Brexit uncertainty and geopolitical tensions across the globe.
Risk sentiment crumbled today on reports circulating around China’s lack of interest to resume trade discussions with the United States. Global equity markets were flashing red amid the uncertainty and this negative mood could roll over into the new trading week.
Markets remain uncertain at this point in time as to whether the seemingly confrontational rhetoric following the escalation in the US-China trade dispute over the past two weeks actually spells the death of any trade deal. Perhaps the weekend couldn’t have come at a better time, allowing time for investors to digest the latest commentary and ascertain whether both sides are playing hardball as an intended signal, a show of brinkmanship, or just plain noise before the scheduled G20 meeting in Japan next month.
Pound hammered as Brexit talks collapse
It was already a terrible trading week for the British Pound thanks to the political risk circus in Westminster and Brexit-related uncertainty.
Recent reports of cross-party talks between the Conservative and Labour party concluding without a deal have compounded to the Pound’s woes today. With the failure of cross-party talks and Theresa May agreeing to set a date for her departure fueling concerns over the UK potentially crashing out the EU without a deal in October, Pound weakness is likely to remain a dominant theme.
In regards to the technical picture, the GBPUSD is bearish on the daily and weekly charts. The currency pair extended losses on the negative news this morning, with prices trading around 1.2750 as of writing. A weekly close below 1.2820 has the potential to open a path towards 1.2700 and 1.2620, respectively.
All eyes on Nigeria GDP in the week ahead
Next week kicks off with a bang for the Nigerian economy as GDP figures for Q1 are scheduled to be released on Monday. Investors will closely scrutinize the data for insights into the health of the nation during the first quarter of 2019. A figure that exceeds market expectations is likely to boost sentiment over the Nigerian economy.
Commodity spotlight – Gold
This has not been the best of trading weeks for Gold with prices trading around $1283 as of writing.
Conflicting signals over the direction of US – China trade talks caused risk sentiment to swerve back and forth which ultimately impacted appetite for Gold. Although the yellow metal is trading back towards $1285 level at the time of writing, bulls remain in control above $1280. With uncertainty over trade talks likely to stimulate the flight to safety, safe-haven assets like Gold are poised to remain buoyed. Technical traders will continue to closely observe how prices behave around the $1285 region. Bulls need to break back above $1300 for prices to push higher in the medium term.
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NAICOM Signs Agreement with NDPC on Data Protection in Insurance Sector
The National Insurance Commission (NAICOM), has signed agreement with the Nigerian Data Protection Commission (NDPC) with the aim of enhancing data protection within the insurance sector.
According to NAICOM, the Memorandum of Understanding (MoU) has as its objectives training and capacity building in the area of providing training to enhance awareness and skills in data protection, establishing privacy clinics by setting up specialised clinics to address data protection concerns and provide guidance.
NAICOM said other objectives of the agreement include conducting compliance activities, regularly monitoring and enforcing compliance with data protection regulations, promoting awareness in the area of educating insurance companies on the importance of data protection and the benefits of adhering to best practices.
Developing data protection guidelines through creation of specialized guidelines for insurance institutions to ensure they are equipped to handle data protection responsibilities effectively.
NAICOM said the collaboration marked a significant milestone in safeguarding the personal data of insurance policyholders and promoting trust in the insurance sector.
The commission said to ensure the effective implementation of the agreement, an implementation committee would be established. The committee, the commission said, would comprise of representatives from the two agencies, as well as other key industry associations, including the Nigerian Insurers Association (NIA) and the Nigerian Council of Registered Insurance Brokers (NCRIB).
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5 Benefits of MTN Mobile Ads for your Business
Businesses worldwide are increasingly embracing mobile advertising services, allowing them to connect with potential customers directly on their smartphones and engage with them more effectively.
This trend is rapidly gaining momentum, and companies in Nigeria are also taking part in this shift.
Every day, more Nigerian businesses are seeking the most efficient strategies to reach their target audiences and convert them into loyal customers.
MTN Nigeria is redefining digital advertisement with MTN Mobile Ads. With a rich customer base of 79.5 million subscribers in Nigeria, MTN Mobile Ads continues to help businesses reach millions of customers nationwide.
Here are five reasons you should use MTN Mobile Ads for your business advertisements:
Targeted marketing
MTN Mobile Ads uses first party data to enable specific targeting of audience based on behaviour, interests and demographic. This ensures that your marketing efforts are directed toward the most relevant audiences, thereby increasing engagement and conversion.
Data-Driven Insights:
Businesses can gain valuable insights from their advertising campaigns, allowing them to fine-tune their strategies for maximum impact. This data-driven approach helps in optimizing campaigns based on real user behaviour and preferences
Diverse advertising formats
This service supports several advertising formats including targeted SMS, marketplace listing on the MyMTN app, display banners, and Rich messaging services (RCS) across both mobile and web platforms. This versatility allows your business to customize your marketing strategy to suit different audience preferences and increase engagement opportunities.
Data-free solutions
MTN Mobile Advertising provides data-free solutions. That means users can view your Ads with or without data. This feature significantly increases engagement rate as it allows your business connect with customers who may have been avoiding ads to save their data.
Cost-effective
With MTN Mobile Ads, you can choose an advertising plan that suits your budget. This flexibility allows businesses to enjoy the benefits of advertising without overspending.
As competition in businesses increase, the need to make advertising a crucial part of your marketing strategy cannot be over-emphasized.
MTN’s Mobile advertising services are the most result-oriented strategy your business should engage in so you can have the same opportunities your competitors may have.
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Zuckerberg’s Mar-a-Lago Meeting with Trump: What It Means for Tech
Billionaire Facebook founder, Mark Zuckerberg met Wednesday with incoming US president Donald Trump at his Mar-a-Lago resort in Palm Beach, Florida, the latest sign of the Meta chief’s warming up to the president-elect ahead of his second term.
“It’s an important time for the future of American Innovation. Mark was grateful for the invitation to join President Trump for dinner and the opportunity to meet with members of his team about the incoming Administration,” a Meta spokesperson told CNN.
Politico was first to report Zuckerberg was spotted at Mar-a-Lago. It was not immediately known what the two discussed.
Zuckerberg was in touch with Trump in the months leading up to the election, according to a New York Times report. After the assassination attempt on Trump’s life in July, Zuckerberg told Bloomberg that Trump standing back up and pumping his fist in the air was “one of the most badass things I’ve ever seen in my life.”
In a book released this summer, Trump accused the Meta chief of “plotting” against him and threatened Zuckerberg with “life in prison” if he did “anything illegal” during the election.
“We are watching him closely,” Trump wrote, “and if he does anything illegal this time he will spend the rest of his life in prison — as will others who cheat in the 2024 Presidential Election.”
In an interview on Wednesday night on Fox News, Trump adviser Stephen Miller confirmed the meeting and said Zuckerberg “has been very clear about this desire to be a supporter of and a participant in this change that we’re seeing all around America all around the world, this reform movement Donald Trump is leading“
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