NTDC to Leverage On Technology to Boost Tourism Potential

Nigerian Tourism Development Corporation (NTDC) said it would use the best modern technology to explore more potential across the country.

This was disclosed in a statement signed by Mrs Adamma Afanga, assistant director, Press Unit of the corporation, on Friday Abuja.

“We are in the digital era; Nigeria has to explore all the benefits through adaptation and deploying the best technology along the tourism value chain.”

According to her, the corporation would also partner with the Niger Delta Development Commission (NDDC) to ensure a quick intervention on developing some tourism assets in the South-South region.

“It was necessary to redefine this sector by giving it a brand identity that is easy to sell in order to stimulate economic growth as well as re-positioning the Nigerian Tourism Industry.

“There is need to redefine the tourism sector in Nigeria; we need to start within our domain, focusing on consumption of our assets, promotion and development of domestic tourism.”

She further disclosed that redefining the industry would have multiple effects on job creation, poverty alleviation, as well as strengthen the nation’s GDP and boost foreign exchange.

Afanga therefore called on investors to promote domestic tourism, describing Nigeria as a potential target destination, with a vibrant and dynamic business environment.

“One of our strategic imperatives is to bring all stakeholders under one umbrella to sell a single all inclusive tour packages for Nigerians.

“We need to package tourism in a simple manner that the average Nigerian can use, if we don’t package it well, individuals cannot take advantage of it.

She therefore reiterated the commitment of the corporation to promote its the sectors’ potential, which would further play a positive role in enhancing the economy.