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Shoppers Surge on Konga Yakata to Grab 10% Access Bank, Verve Discounts

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A huge shoppers’ surge is currently being recorded on Konga Yakata as shoppers scramble to grab the special 10% discounts offered by Access Bank Plc. and Verve Nigeria to cardholders who make payment for purchases using their debit cards.

Widely regarded as the biggest sale event in the annual shopping calendar in Nigeria, the management of Konga has assured Nigerians that Konga Yakata 2021 would be Black Friday Sales plus.

The Konga Yakata shopping extravaganza runs from November 11 through Dec 12, 2021.

The shopping fiesta, which kicked off on Thursday, is witnessing a massive rush from bargain-hungry shoppers, which feelers from within the company say is unprecedented in the history of Konga Yakata.

The explosion of traffic has been attributed to a mouthwatering offer of an extra 10% discount from leading financial institutions, Access Bank as well as Verve Nigeria to card holders on all purchases made on Konga Yakata.

Shoppers can take advantage of the mouthwatering offer, either by shopping online on www.konga.com or in any Konga retail store nationwide.

Interestingly, on this offer, there are no limits for orders placed, although both offers are subject to the availability of the lump sum made available by both Access Bank and Verve to offset the discount.

The development, which has lent an air of first-come, first-served and limited availability to both discount offers, has sparked a huge surge from thousands of shoppers, eager to be among the lucky ones to take advantage of the exciting deal.

In addition, feedback shows that several shoppers, who are non-card holders, have equally besieged their banks to apply for Access Bank or Verve cards.

Meanwhile, feelers from within Konga say the scramble for the 10% discounts offered to card-holders by Access Bank and Verve Nigeria has been recorded more heavily in shopping for computing products, with high specification devices by HP and Lenovo leading the line. There has also been a noticeably heavy spike in orders for food items like rice, oil, tomato paste, flour, noodles as well as Wine & Spirits by cardholders.

Konga Yakata runs from November 11 through December 12, 2021.


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Broadcasting

Konga Communications Hosts NBC Delegation, Reaffirms Commitment to Excellence and Compliance

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L-R: Team Lead, KongaTV, Ayo Jimi; NBC Lagos Zonal Director, Raphael Akpan; Head, KongaTV and KongaFM, Ifeoma Ajumobi; National Broadcasting Commission Director General, Charles Ebuebu; Director Public Affairs, NBC, Susan Obi; Team Lead Technical, KongaTV and KongaFM, Ahmed Jaiyeola; Team Lead, KongaFM, Chidi Okenne
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It was a landmark day at Konga Communications as the team from the National Broadcasting Commission (NBC) paid a working visit to the studios of KongaTV and KongaFM 103.7 recently.

L-R: Team Lead, KongaTV, Ayo Jimi; NBC Lagos Zonal Director, Raphael Akpan; Head, KongaTV and KongaFM, Ifeoma Ajumobi; National Broadcasting Commission Director General, Charles Ebuebu; Director Public Affairs, NBC, Susan Obi; Team Lead Technical, KongaTV and KongaFM, Ahmed Jaiyeola; Team Lead, KongaFM, Chidi Okenne

The visit marked a significant step in the station’s journey toward delivering high-quality, engaging, and regulatory-compliant content.

Led by Charles Ebuebu, director general, NBC, the delegation also included: Raphael Akpan, Lagos Zonal director, and Susan Obi, director of Public Affairs.

They were warmly received by the leadership of Konga Communications, including: Ifeoma Ajumobi Head (KongaTV and KongaFM); Ayo Jimi, team tead KongaTV; Chidi Okenne, team lead KongaFM, and Ahmed Jaiyeola, team lead Operations.

The NBC’s visit was both insightful and productive, with the regulatory body offering invaluable feedback and guidance on content direction and operational standards.

Emphasizing the importance of community engagement and responsible broadcasting, the NBC urged KongaTV and KongaFM to incorporate climate change sensitization into their programming and scheduling.

This is a crucial move in the global fight for environmental awareness.

Furthermore, the commission stressed the need for the station’s content to reflect at least 70 percent commerce-related programming and 20 percent news, aligning with Konga’s core mission to bridge the gap between entertainment and commerce.

The NBC also advised the station to actively encourage audience feedback, creating an open channel for listeners and viewers to share their perspectives, no matter how critical.

Speaking on the visit, Ms Ajumobi, expressed gratitude for the NBC’s support and reaffirmed the station’s dedication to upholding the highest standards of broadcasting.

“We are incredibly honored to host the NBC team and gain from their wealth of experience and insight. Their feedback gives us a clear roadmap to strengthen our content, enhance audience engagement, and ensure we stay true to the NBC code. At KongaTV and KongaFM, we are fully committed to creating innovative, commerce-driven, and informative programming while also championing important causes like climate action and community development. This visit has further inspired us to raise the bar,” Ajumobi said.

As KongaTV and KongaFM continue to grow their reach and impact, the collaboration with NBC is a testament to their resolve to deliver quality content that educates, entertains, and empowers. The future is bright, and Konga Communications is ready to lead the charge.

 

 

 

 


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Price Hike: DSTV, GOtv Subscribers Threaten Boycott as FCCPC Summons Multichoice

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Subscribers in Nigeria have threatened to boycott the services of Multichoice Nigeria, the parent company of satellite television, DSTV and GOtv after a shocking review of their tariff plans by over 20 per cent.

Price Hike: DSTV, GOtv Subscribers Threaten Boycott as FCCPC Summons Multichoice

This is coming as the he Federal Competition and Consumer Protection Commission (FCCPC), summoned the PayTV company to explain its proposed subscription price increase.

Recall that in a surprise notification to customers, DSTV on Monday, announced an upward review of their plans effective March 1, 2025.

It is uncertain whether DSTV received regulatory approval to proceed with the upward review which is the second in the last 10 months.

The company reviewed its prices in April last year.

In this fresh development, Multichoice told subscribers that its premium DSTV package has been reviewed to N44,500 from N37,000 and Compact Plus reviewed to N30,000 from N25,000.

DSTV Confam plan was raised from N9300 to N11,000; Yanga and Padi reviewed to N6,000 from N5200, and to N4,000 from N3,600, respectively.

Similarly, the price for GOtv Supa Plus was raised to N16,800 from N15,700; the Supa package reviewed to N11,400 from N9,600; the Max plan was reviewed from N7,200 to N8,500, the Jolli plan was reviewed to N5,800 while Jinja and Smallie were reviewed to N3,900 and N1,900 respectively.

Although Multichoice admitted that consumers were also battling economic challenges, it said it arrived at the decision after “in-depth analysis”.

The decision by DSTV and GOtv has heightened the frustration of subscribers who are still battling with the April 2024 price list.

Ebuka Michael with X handle, @e_bukamichael said, “Nigerians wake up! It is time to boycott Multichoice! We can’t be struggling to feed and still struggle to pay half the minimum wage to watch DSTV. This is extortion and it must stop”.

In a further effort to boycott DSTV subscribers, an aggrieved consumer, @silentwilsn shared “Websites where you can stream football, movies, soap operas, kids’ shows, and even live TV offering everything available on DStv and GOtv for free”.

Other subscribers like Adetokunbo Ademola with X handle, @iamade040482, blamed lawmakers and regulatory agencies for DSTv’s constant upward review.

He lamented, “I don’t blame them ,DSTV. I blame Nigerian lawmakers who give them this chance due to corruption. What exactly is stopping Nigerians from getting ‘pay as you watch’ package?”

FCCPC in reaction, said, “Exercising its mandate under Sections 32 and 33 of the FCCPA, the FCCPC directed the Chief Executive Officer of MultiChoice Nigeria to attend an investigative hearing at the Commission’s headquarters on Thursday, February 27, 2025, according to the statement issued by Ondaje Ijagwu, director, Corporate Affairs on Tuesday, the commission’s summon is in line with its mandate under Sections 32 and 33 of the FCCPA.

“This action follows MultiChoice’s formal notification of the price adjustment, which raises concerns about recurrent unilateral price hikes, potential market dominance abuse, and perceived anti-competitive practices in the pay-TV industry.

“The FCCPC is deeply concerned that Nigerian consumers continue to face frequent price increases, amid accusations that MultiChoice applies different pricing strategies in other markets, heightening questions about fairness and market abuse”.

FCCPC said Multichoice will be sanctioned if found wanted.

“Should MultiChoice fail to provide satisfactory explanations or be found in violation of fair market principles, the FCCPC will be left with no other option than to impose regulatory penalties, sanctions, or other corrective measures to protect Nigerian consumers”, the commission said.

The FCCPC said it is engaging the sector regulator and other relevant agencies to ensure fair competition and consumer protection within Nigeria’s broadcasting and digital subscription landscape.

 


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MultiChoice Announces Fresh Price Hike for DStv, GOtv Packages

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MultiChoice Nigeria has announced an increase in subscription rates for its DStv and GOtv packages, effective March 1, 2025.

MultiChoice Announces Fresh Price Hike for DStv, GOtv Packages

In a statement issued to customers on Monday, the company cited the need to maintain the quality of its service as the reason for the price adjustment.

The statement, titled “Price Adjustments for DStv and GOtv Packages,” read, “Dear Customer, please note that effective 1 March 2025, there will be a price adjustment on all DStv packages. This is to enable us to continue to offer our customers world-class homegrown and international content, delivered through the best technology.”

This increase came nearly a year after the company’s last price review, reflecting rising operational costs.

MultiChoice attributed the hike to economic pressures, including the depreciation of the naira and high inflation, which have significantly impacted its business operations in Nigeria.

According to the new pricing structure, the DStv Compact bouquet will rise from N15,700 to N19,000, while the Compact Plus package will now cost N30,000. The Premium subscription will increase to N44,500.

For GOtv subscribers, those on the GOtv Jinja package will now pay N3,900, up from N3,600.

The GOtv Plus package will increase from N4,850 to N5,800, while GOtv Max will now cost N8,500. The GOtv Supa and Supa Plus packages will be priced at N11,400 and N16,800, respectively.

MultiChoice has consistently defended its price adjustments, pointing to economic realities that have made running its services in Nigeria more expensive. The company maintained that the price review is necessary to sustain its offerings and ensure continued access to quality content.

 

 


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