E-Business
Visa Launches Champions Women Entrepreneurs @ the World Economic Forum on Africa

Visa is launching She’s Next, Empowered by Visa, in Africa, to encourage female micro-and small-business owners as they fund, run and grow their businesses across the continent.
The global expansion of this program, announced at the 28th World Economic Forum on Africa in Cape Town, is part of Visa’s on-going commitment to support female entrepreneurs. Two days ago, Visa and the International Trade Centre (ITC) announced the signing of a Memorandum of Understanding launching a new partnership to increase the financial inclusion of small businesses and women-owned small businesses globally by helping empower them to participate in international digital trade economy.
The number of women entrepreneurs is growing around the world, with 163 million starting businesses since 2014 alone. Additionally, the highest percentage of these women are in Africa, where 26% of women start or manage a business. She’s Next in Africa will harness the power of Visa’s global brand and network to build awareness of these women entrepreneurs and invest in them to provide them with tools to build their businesses.
“Women entrepreneurs are the backbone of local economies, and the need for support is real. Closing the gender gap requires persistent hard work and support,” said Aida Diarra, senior vice president and group country manager, Visa Sub Saharan Africa. “That is why Visa is using its voice to shine a light on the contributions and economic potential of female-owned micro-and small-businesses around the world.”
Women typically reinvest up to 90% of their income in the education, health and nutrition of their families and communities – compared to up to 40% for men – which makes investing in women’s businesses one way that Visa can help transform societies.
She’s Next Goes Global
Launched in January 2019 in the United States, She’s Next, Empowered by Visa is expanding globally for the first time today in Cape Town. With the expansion, She’s Next extends its signature pop-up events to offer networking opportunities for female entrepreneurs in Africa, including:
- Access to Experts: In Cape Town, broadcasting live on CNBC Africa, a roundtable panel of experts from Visa, local and national subject matter experts, and partners will explore how today’s sweeping technology changes are shaking up business models and creating unprecedented opportunities and challenges for small businesses, especially for the rising legion of female entrepreneurs.
. Participants include: Arancha Gonzalez, Executive Director of the International Trade Centre and Co-Chair of the 28th WEF on Africa; Aida Diarra, Senior Vice President and Group Country Manager for Visa Sub-Saharan Africa; Bogolo Joy Kenewendo, Minister of Investment, Trade & Industry, Botswana and Mich Atagana, Head of Communications and Public Affairs, Google South Africa.
- Pop-up Marketplace: Visa has invited local entrepreneurs to showcase the work they do and to network with WEF delegates from across Africa. This exhibition will run for a day at the Cullinan Hotel where the She’s Next launch will take place.
- New Research: A new study, which was commissioned by Visa and conducted by research firm 4Sight Africa, investigates the role of technologies like electronic payments in enabling the business success of female entrepreneurs in South Africa, Kenya and Nigeria. Some key findings were as follows:
– African women acknowledge the role of electronic payments in business success; 83% of respondents said that accepting or receiving electronic payments improves their businesses’ bottom line.
– 74% said customers spend more when they have access to electronic payments vs cash
– However most have not moved beyond cash and mobile money except in South Africa, where Credit Cards are more ubiquitous compared to Kenya and Nigeria.
– The women surveyed are positive about the future and 70% indicated that they feel they are financially independent.
– Almost 90% of women indicated that they feel more empowered as a female business owner than they did five years ago.
– Overall, market competition, lack of funding, business networking and training for growth are the common challenges facing female owned small businesses in Africa.
Visa’s Support of Women Everywhere
She’s Next, Empowered by Visa in Africa continues the success of Visa-supported programs focusing on small businesses, as well as female entrepreneurship. Other recent examples include:
- Encouraging Solutions to Big Challenges. In March 2019, Visa launched the first global Visa Everywhere Initiative: Women’s Global Edition, inviting women entrepreneurs to tackle FinTech and Social Impact challenges. Two overall winners received $100,000 each, mentorship and access to Visa’s network of partners and clients.
- Closing the Gender Gap for Women Entreprenuers. In addition to Visa’s efforts, the Visa Foundation made its first financial commitment of up to $20 million to Women’s World Banking with the aim of enabling 1.5 million women entrepreneurs to grow their incomes and household assets. As part of the program in Nigeria, Women’s World Banking is working to increase income-generating opportunities for women in rural areas.
- Creating a Platform to Support Athletes. Visa’s expanded commitment to women’s football leverages the brand’s sponsorship platform to inspire women athletes on and off the field amidst the global gender equality and women’s empowerment movements.
- Celebrating Every Woman’s Success. Visa’s Money is Changing marketing campaign in the U.S. features a diverse spectrum of women and highlights the practical steps they have taken to challenge existing money taboos, helping to create a more inclusive and equal future.
- Spotlighting Local Merchants. In the United Kingdom, Visa’s Great British High Street Awards, run by the Ministry of Housing, Communities & Local Government, recognize and celebrate achievements on the UK’s high streets and support local communities.
Visa’s Support of Small Businesses Everywhere
Visa provides a full suite of payment services designed for virtually every need, whether businesses are accepting payments from 3.4 billion Visa cardholders worldwide or making secure, seamless payments to their own providers using Visa Business credit, debit or prepaid cards. Visit us online to learn more about Visa’s small business solutions, as well as tools available for She’s Next, Empowered by Visa.
E-Business
Zequence Digital Boss Calls for Strong IP Laws Enforcement, to Protect Nigeria’s Software Sector

Mr Adeoye Oludamilola, managing director, Zequence Digital, a digital agency, has said strong enforcement of Intellectual Property (IP) laws , protection of Nigeria’s software industry against piracy will encourage innovation and investment.
Adeoye told reporters lately in Lagos that software piracy and the unauthorised use of proprietary technology are widespread in the country.
According to report Intellectual Property (IP) laws in software refers to the legal rights that protect the creations of the mind used in software development.
These rights, which include copyrights, patents, trade secrets, and trademarks, grant developers exclusive control over their software and related assets, preventing unauthorised use or reproduction.
Adeoye said that many startups do not protect their innovations, due to a lack of knowledge and the cumbersome legal processes involved.
“IP registration and litigation are expensive and time-consuming, which further discourages developers from protecting their work,” Adeoye said.
He added that the lack of awareness among developers about their IP rights contributed to the problem.
To address these challenges, Adeoye stressed the need for the formation of an IP Protection Consortium, comprising tech firms, legal experts, and regulators, to advocate for stronger IP enforcement.
He also suggested collaborating with legal tech startups to create simplified platforms for fast-tracked IP registration.
The managing director further called for joint initiatives between legal bodies and tech communities to launch IP rights education campaigns.
This, he said, would equip developers with the knowledge they needed to protect their innovations and grow their businesses.
Adeoye emphasised the need for the government and stakeholders to create an ecosystem for development and inclusivity by proactively engaging with regulators.
According to him, this will help ensure that policies are created with the input of concerned agencies and industry experts.
E-Business
PalmPay Partners AXA Mansard Health to Make Digital Insurance Accessible, Affordable

PalmPay, a leading fintech platform and full-stack digital neobank for emerging markets, has partnered with Nigeria’s biggest Health Insurance Company, AXA Mansard Health a member of the globally trusted AXA Group, to provide millions of Nigerians with affordable, accessible digital health insurance.
This strategic partnership enables PalmPay users to seamlessly access a range of health insurance packages from AXA Mansard directly within the PalmPay app. With plans starting as low as N500 per month, users can now choose from flexible insurance options tailored to fit their everyday needs.
The plans are designed to meet a wide range of needs; for example, the AXA Digital Health plan offers access to telemedicine consultations with doctors, N5,000 worth of medications, and up to N40,000 in surgical coverage. Users can also opt for the AXA Mansard MicroHealth plan at N1,000 per month, which provides unlimited diagnostic tests and funeral benefits. Additionally, the AXA Mansard Accident plan, available for N500 monthly, offers comprehensive death cover for both accidental and non-accidental cases.
Speaking on the partnership, Habib Kowontan, Head of Wealth Product at PalmPay, said: “Insurance is a key pillar of financial security, yet millions of Nigerians remain underserved. Our partnership with AXA Mansard Health breaks down long-standing barriers by placing reliable and affordable insurance solutions right at our users’ fingertips.”
In her remarks, Jumoke Odunlami, Chief Distribution Officer, AXA Mansard Insurance said that the partnership with Palmpay presents the AXA with another opportunity to improve health and productivity of Nigerians. “Through partnerships like this, we are covering over 1.8 million Nigerians and ensuring that healthcare is accessible, available and affordable.
“So we are excited about joining forces with a brand like Palmpay to compliment the range of financial possibilities they offer their customers with health plans. It fits well with our mission and our purpose of acting for human progress by protecting what matters, and we are looking forward to doing even more with Palmpay”, she explained.
This partnership reflects PalmPay’s broader mission to create a more inclusive digital financial ecosystem, one that empowers users to not only manage their money efficiently, but also secure their future.
This partnership reflects PalmPay’s broader mission to create a more inclusive digital financial ecosystem, one that empowers users to not only manage their money efficiently, but also secure their future.
E-Business
Artificial Intelligence: The Indispensable Catalyst for Nigeria’s Agricultural Revolution

By Diana Tenebe, Chief Operating Officer, Foodstuff Store
Nigeria’s agricultural sector, a cornerstone of its economy, faces a critical crossroads. While employing a staggering 40% of the population and holding over 84 million hectares of arable land, the industry is hobbled by deep-seated challenges. Low productivity, a fragmented supply chain, poor infrastructure, and a lack of access to financial services are just a few of the hurdles that prevent the sector from reaching its full potential. Coupled with the unpredictable and severe shocks of climate change—from prolonged droughts to devastating floods—these issues threaten the food security of a rapidly growing population.

Diana Tenebe
To truly transform this vital sector, a new approach is needed, one that moves beyond traditional methods and embraces the power of technology. Artificial Intelligence (AI) is not just a futuristic buzzword; it is the imperative for Nigeria’s agricultural revolution. AI holds the key to unlocking higher yields, building resilience, and fostering an inclusive and sustainable food system that can feed a nation and drive economic growth.
The most immediate impact of AI is in the area of precision farming. By integrating AI with technologies like Internet of Things (IoT) sensors, drones, and satellite imagery, farmers can gain an unprecedented understanding of their land. AI-powered systems can analyse real-time data on soil moisture, nutrient levels, and plant health, providing actionable insights for targeted interventions. For instance, smart irrigation systems can optimize water usage, a critical resource in a country facing increasing water scarcity. AI-enabled drones can survey vast farmlands in minutes, identifying early signs of pests or disease and allowing for precise application of pesticides, reducing chemical use and cost. Early trials of these technologies in Nigeria have already demonstrated significant gains, with some reports showing a remarkable 60-70% increase in crop yields.
Climate adaptation is another area where AI’s role is indispensable. Nigeria’s farmers are on the front lines of climate change, enduring erratic rainfall and extreme weather events. AI can provide a shield against this volatility. By analyzing historical weather data and real-time forecasts, AI models can offer accurate, localized predictions. This allows farmers to proactively adjust their planting schedules, select climate-resilient crop varieties, and plan for potential risks, effectively mitigating the devastating impact of droughts and floods.
The economic benefits extend far beyond the farm gate. A significant portion of Nigeria’s agricultural produce is lost due to an inefficient and fragmented supply chain. AI can streamline logistics, optimize transportation routes, and enhance inventory management. By reducing spoilage and waste, AI ensures that more of what is harvested reaches the market, thereby boosting the incomes of farmers and providing a more stable supply of food for consumers. The success of Nigerian agritech companies like Crop2Cash, which has reportedly helped over 500,000 farmers increase their income by up to 70%, demonstrates the tangible economic impact of these technologies.
AI is a powerful tool for promoting financial inclusion and education. Millions of smallholder farmers, who form the backbone of Nigerian agriculture, are often excluded from formal financial systems due to a lack of collateral and credit history. AI-driven fintech solutions can bridge this gap by assessing creditworthiness using alternative data, making it easier for farmers to access the loans and insurance they need to scale their operations. AI-powered mobile apps and chatbots can also serve as virtual extension agents, providing personalized advice on best farming practices, pest control, and crop management, democratizing knowledge and empowering farmers to make better decisions.
Despite this immense potential, the journey towards widespread AI adoption is not without its hurdles. High upfront costs for AI-enabled equipment, a general lack of understanding and experience with these tools, and a preference for traditional methods are all significant barriers. Furthermore, infrastructural gaps, including poor roads and inadequate storage facilities, hinder the seamless implementation of these technologies. Data availability and computational capacity are also key challenges that need to be addressed.
However, the Nigerian government and a burgeoning ecosystem of agritech startups are already paving the way forward. The government’s vision is articulated in initiatives like the National AI Strategy, which aims to establish AI research centers and support R&D. Programs such as the Nigeria Artificial Intelligence Research Scheme (NAIRS) and the NITDA AI Developers Group are building the necessary skills among entrepreneurs and farmers. Strategic partnerships between government bodies, financial institutions, and innovative startups are creating localized solutions that are tailored to the unique conditions of Nigerian agriculture.
Ultimately, AI is not a luxury but an imperative for Nigeria to unlock its agricultural potential. Its successful integration will transform the role of the farmer from a manual laborer to a strategic planner and overseer of a smart, efficient, and sustainable food system.
By investing in infrastructure, fostering strategic partnerships, and prioritizing education and capacity building, Nigeria can harness the power of AI to feed its people, drive economic prosperity, and secure its place as a leader in the African agricultural revolution.
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