Connect with us

Telecom

Durability and Reliability of Nokia Phones in the Past are Still the Core of Our Promise Today – Umunakwe

Published

on

Kindly share this post

Joseph Umunakwe is the General Manager, HMD Global: West, East and Central Africa. He spoke to chike Onwuegbuchi about HMD Global’s commitment to building on its heritage and delivering trusted and secure Nokia smartphones that are built to last, in 2021 and beyond.

How did HMD Global deal with the effects of the pandemic, the quietness and the launch of its new products?

2020 did change the entire global business operating landscape and shifted mind-sets on ways of working. We are proud of the team at HMD Global – we came together and pulled through an extremely challenging year. Now, we are stronger than ever.

In 2020, we were the first brand to launch a truly universal 5G device capable of global roaming and optimized for the future. In a world that is now more dependent on virtual, seamless, always-on connection, the ability to connect from anywhere has become vital to so many Consumers.

Nokia smartphones led the Counterpoint Research 2020 trust rankings based on the four pillars of software, security updates, build quality, and devices recommended for enterprises for the second year running.

In August 2020, as an affirmation of their trust in us, our partners – this includes Google, Qualcomm and Nokia – invested 230 million in our business.

Despite the challenges of an extremely difficult year, we were able to strengthen our position and commitment to delivering trusted devices that are secure and built to last, across our range of Feature phones and Smartphones.

Improving Nokia brand market share and visibility in Nigeria

Nokia Mobile is well known in the Nigerian market. Our Finnish heritage of quality, durability and trust continues to resonate with our fans. We believe that mobile technology can enhance the lives of consumers everywhere and we continue to focus on bringing the best innovation that will usher in digital inclusiveness in Nigeria and other markets in our region.

We give consumers reason to choose us by focusing on eliminating their pain-points, offering premium experiences at affordable price-points and lowering the cost of ownership. Consumer experience is at the heart of our strategy. We innovate for the benefit of the consumer.

For example, we are expanding our affordable 4G smartphone range and working hard to ensure our fans get top specifications at the right price point because 4G is the new baseline, leaving users of 2G and 3G more vulnerable to uncertainty.

Uniqueness of Nokia mobile devices from other smartphone brands in Nigeria

Simply put, Nokia devices are trusted, secure and built to last. The durability and reliability that you remember from Nokia phones in the past is still the core of our promise today. Your Nokia phone stays with you for longer.

Each Nokia smartphone receives three years of monthly security updates and two years of software upgrades. In addition, we offer our standard one-year product warranty thereby giving peace of mind to our fans.

Our devices have a purposeful Nordic design characterized by functionality. With our signature two-day battery life, the latest Android operating software – we recently released Android 11 on our Nokia 8.3 5G, our customers can unleash their creative instincts and stay connected to what matters most to them.

In fact, in October 2020, Counterpoint Research revealed that Nokia phones led the trust rankings based on the four pillars of software, security updates, build quality, and devices recommended for enterprises for the second year in a row.

We deliver the fastest and most regular software and security updates among Android devices. We have released over 1000-plus software updates in the past four years to ensure phones are updated longer than the industry average.

Engagement with dealers some of whom also market other phone brands

We are a company built on a unique partnership model. Our dealers are our partners and partnership is very important to us. They are an extension of our promise to enhance the lives of our consumers.

As a result, we place a priority on building close relationships with each of them, working to understand their businesses. Our market representatives are almost constant fixtures at their stores, seeking to understand and clarify their needs.

It comes back to our values of trust and building on our heritage of reliability. Nokia is a brand people already trust. We intend to maintain that across the spectrum, whether with our partners or our fans.

Support to dealers with the required advertisement and promotions, considering the possible conflict of interest that would exist

We take the responsibility of supporting our partners seriously. Our various marketing and communication activities are aimed at creating awareness and driving foot traffic to our local partner stores.

We support our dealers through our communications activities, including them where necessary in our promotion content and signposting them. Our priority is to develop and build win-win relationships that will stand the test of time. As mentioned earlier, trust is an important value for us as a business.

As our fans trust us to deliver quality devices, we trust our partners to deliver our promise to the last mile consumer anywhere they may be. For example, during the Covid-19 pandemic and the attendant lockdowns, we stayed close to our channel partners and continued to deliver much needed products to both people on the frontlines and our consumers.

What Nigerian consumers should expect from Nokia mobile this year

Our focus on enhancing the lives of our consumers remains core to our business. Therefore, we will continue to deliver on our strategic pillars in both 5G, and affordable 4G.

We want to make mobile technology accessible to Nigerians. Our fans in Nigeria can certainly expect to see affordable smartphones with premium features that provide them with innovative experiences.

We will continue to innovate across multiple platforms and business segments to deliver value to our fans both in Nigeria and elsewhere.


Kindly share this post

Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

Telecom

WIOCC, Galaxy Backbone Partner to Drive High-Speed Internet Connectivity Across Nigeria

Published

on

Kindly share this post

WIOCC, Africa’s Carriers’ Carrier, has partnered with Galaxy Backbone Limited (GBB), a leading digital infrastructure and shared services provider, in a strategic infrastructure collaboration aimed at enhancing high-speed internet connectivity across the country. This partnership supports digital inclusion and drives Nigeria’s digital transformation.

By combining WIOCC’s extensive wholesale fibre network and expertise with GBB’s national fibre footprint, the collaboration will improve scalability, efficiency and service delivery for businesses and government institutions. It also aims to bridge the digital divide by expanding broadband access to underserved regions and foster partnerships with Mobile Network Operators (MNOs) to advance Nigeria’s digital economy.

A signing ceremony was held at Galaxy Backbone’s Corporate headquarters in Abuja, with Darren Bedford, Group Chief Development Officer at WIOCC and Managing Director/CEO of Galaxy Backbone, Professor Ibrahim A. Adeyanju.

They highlighted the strategic alignment of both organizations in driving digital transformation to accelerate Nigeria’s digital future, setting a benchmark for innovation and connectivity that addresses the evolving needs of Nigeria’s digital ecosystem..

Professor Ibrahim A. Adeyanju stated, “Our mission is to provide robust digital infrastructure that underpins Nigeria’s digital economy. This partnership with WIOCC is a testament to our commitment to enabling digital inclusion and providing a platform for collaboration that transforms how businesses, governments and communities operate in today’s world.”

Darren Bedford added, “This collaboration with Galaxy Backbone reflects our shared vision for driving digital transformation. Together, we are creating a platform for innovation and economic growth that will benefit the country with world-class connectivity.”


Kindly share this post
Continue Reading

Telecom

Schneider Reiterates Commitment to Accelerate Data Centre Market

Published

on

Kindly share this post

Schneider Electric, has reiterated its commitment to accelerate growth in the data centre market across East and West Africa regions that have become vital due to rapid digitalisation and increasing Internet penetration.

Commitment on the company’s drive, End User Sales Director, Anglophone Africa, Schneider Electric, Rohan de Beer, said, the African data centre market is witnessing unprecedented growth, creating a fertile ground for resellers and distributors to enhance their capabilities and foster stronger relationships with local end users.

De Beer explained that previously, Schneider Electric relied solely on external channels for market development, which sometimes led to missed opportunities and increased competition.

He noted that the new dual approach adopted by the firm seeks to address these gaps by enabling closer engagement with end users to influence technology decisions and secure a larger share of the market.

He added, “Crucially, these engagements will still be fulfilled through Schneider Electric’s extensive channel network.This strategy allows us to influence project lifecycles at an earlier stage while maintaining our channel-driven fulfilment model,” explained De Beer. “Our goal isn’t to increase direct business but to expand our market presence and share while empowering partners.”

“In addition to self-paced learning resources, we are hosting instructor-led training sessions across the Anglophone cluster. The first half of the year saw successful training completions in East, West, and Southern Africa, focusing on technical solutions for partners and distributors,” De Beer added.


Kindly share this post
Continue Reading

Telecom

Leo Stan Ekeh Highlights Nigeria’s Tech Potential @France–Nigeria Investment Forum

Published

on

Kindly share this post

By Tolu Aderemi-Cole

This year’s France–Nigeria Investment Forum, a major highlight of President Bola Tinubu’s visit to France, ended on a sound note and was mutually rewarding for both countries.

For some of us who have attended a few such forums in the past, this year’s edition stands out as the best from a Nigerian perspective, especially because of the organization and selection of relevant, successful Nigerian entrepreneurs who attended.

Though it was a government-to-government outing, the event was largely driven by the private sector, including experienced foreigners who functioned as moderators. In the past, the Nigerian government would showcase CEOs of companies that foreign investors found it difficult to connect with.

Also, this year, Nigeria’s leading women CEOs were presented to the French and global investment communities. I was impressed with the confidence Dame (Dr.) Adaora Umeoji, the CEO of Zenith Bank, Dr. Owen Omogiafor and Jumoke Oduwole, the Honourable Minister of Industry, Trade and Investment exhibited during their respective presentations. This is good for the Tinubu administration and the Nigeria economy and in tandem with emerging global trends where women have been raising the bar in entrepreneurship and leadership.

However, what was exceptional to me as a Nigerian UK-based property investor, was the presentation of Dr. Leo Stan Ekeh, Chairman of Zinox and Konga Group as he was introduced.

He gave a completely different perspective to the event, speaking with confidence on the technology capacity of Nigeria to support foreign investors. He assured the foreign investors of the existence of world-class IT professionals in their thousands who are available to support these investors.

He pleaded with French investors to invest in the educational sector and partner with some Nigerian educational institutions to produce graduates who may become global citizens in the corporate world. It was a great eye-opener for the packed hall as he personally gave an example of what his companies have done in the tech sector for French companies in Nigeria over 30 years ago. Most of these companies had their CEOs present at the event.

Ekeh’s confidence was infectious, and you could gauge the impact of his audacious presentation from the faces of both the foreigners and Nigerians in the audience. I am sure there are many companies with the profile of Zinox and Konga Group that are yet to be showcased to the world.

People left the hall very impressed. Though I was unable to reach him as he had a few persons engaging him, and I left immediately after his presentation, I spent time on Google to check out this Nigerian who presented the Nigerian technology roadmap over 30 years back.

One of his most impactful impressions in his presentation was when he said that you cannot anticipate future investments anywhere in the world without technology as your enabler.

Google revealed a lot about this humble Africa’s leading tech icon. It was a great expose for a Nigerian who pioneered many tech initiatives on the continent. Very touching was what led him to transition Nigeria from analogue petrol dispensing pumps at filling stations to today’s digital dispensing pumps when he was cheated at a petrol station, amongst others.

His profile also mentioned how he lost over $28m in one swoop on an AI and Robotics investment that failed after he acquired the largest warehouse in the city of Lagos to install the intelligent, high-end project over eight years ago.

As I was travelling back to UK, I was reflecting on opportunities that abound in Nigeria. Today, we celebrate Elon Musk, the world’s richest man who has an African background but who made his money outside Africa, but I wager that Musk could not have made as much money if he had stayed back in Africa. Never!

Ekeh’s reason for not hitting the jackpot is that he is operating out of a very limited Nigeria economy with structural challenges and several infrastructural deficits.

The young Minister of Technology and Digital Economy Dr. Bosun Tijani, should be encouraged to produce more Dr. Ekehs to guarantee the future of Nigeria.

Ekeh in his narration talked about how as a young man he returned to Nigeria over 37 years ago with a vision to launch what he called ‘Digital Democracy’ by digitalising elections and electoral processes in the country. He also narrated his effort at consolidation of data through digital census to guide planning and investments to achieve his ambition of promoting Nigeria to the status of an economy the world can trust.

He may have achieved his vision for digital elections with massive tech deployment which his company handled, but I am not sure how he could achieve a trusted economy where 80% of successful persons in the country are in oil and gas, cement, road construction, all brutally controlled by government both directly and vicariously.

Tech is the present and the future, and the Nigerian government must be intentional by patronising and helping to grow indigenous players to ensure they remain competitive on the global stage. I must say that I am proud of Dr. Ekeh and his achievements as a serial tech entrepreneur. His work inspires confidence in Nigeria’s potential. However, the next two years will be pivotal in proving that this progress can be sustained.


Kindly share this post
Continue Reading

Trending