Broadcasting
Heineken Announces UCL Challenge With Nancy Isime, Uti & VJ Adams
In a bid to maintain its momentum with the ‘Never Watching Alone’ campaign, the world’s most international beer, Heineken, has announced the ‘Heineken UEFA Champions League Challenge’ hosted by celebrities, Nancy Isime, Uti Nwachukwu, and VJ Adams.
The recently announced social media challenge joins the line-up of numerous engagement activities anchored by the brand – from the unveiling of the aforementioned celebrities to the launch of the UEFA Champions League-themed sleek can during the quarter-final.
According to Sandra Amachree, Senior Media & Brand PR Manager, Nigerian Breweries Plc, the activity reiterates the brand’s commitment to ensuring football fans and consumers enjoy more connective moments at every stage of the UEFA Champions League campaign.
The Heineken Challenge drums home the theme of football being a connective passion point for football fans in Nigeria and comes at a period in which the very communal nature of the sport has been tested and proven to be iron-clad, as evidenced in the recent unified global stance against tampering with the fan-driven nature of the sport.
Through the Heineken Challenge, fans and consumers will be able to tune in to the individual platforms of the aforementioned celebrities to discuss the upcoming semi-final games, engage in a trivia challenge and get rewarded accordingly.
According to the Portfolio Manager, Premium, Sessionable & 0.0 Portfolio, Nigerian Breweries, Sampson Oloche, these activities further reiterate Heineken’s commitment to ensuring the elevation of fan experiences of the prestigious UEFA Champions League, especially at intense stages of the competition such as the semi-final.
“Now, more than ever, we need to ramp up the experiences of our fans and consumers as they enjoy the best of football,” he said. “The activities planned for the next stages of the competition and campaign fill us with excitement as they perfectly capture the connective theme of the Never Watching Alone campaign.” he continued.
Popular media personality and campaign influencer, Uti Nwachukwu has asked fans to anticipate the upcoming activities from him and his partners. “Being at the forefront of these exciting football activities has been a breath of fresh air and the Heineken UCL Challenge allows me to do that once more. My fans and followers can expect an enjoyable and hugely rewarding time and I can’t wait to get started,” he said.
Slated to start from April 27, the semi-finals of the UEFA Champions League will see Chelsea face off against Real Madrid; while Manchester City set up a thrilling encounter with Ligue Un Champions, Paris Saint-Germain.
Heineken is a global beer brand first brewed in Amsterdam, with a presence in over 192 countries. It is the official long-standing sponsor of the UEFA Champions League for over 27 years which has seen the international premium brand become one of the most recognisable brands in European football.
Broadcasting
51-Year-Old QNET User Breaks World Record with 20 Back Handsprings
QNET, a global wellness and lifestyle company, proudly celebrates the remarkable achievement of Anup Debnath, a 51-year-old fitness enthusiast, ardent user of QNET products, and resident of New Jersey, USA, who recently attempted to set a Guinness World Record as the oldest person to perform continuous back handsprings.
Debnath’s feat underscores the power of balanced health and wellness to maintain peak physical performance at any stage of life.
On October 19th, at the Marlboro Township Recreation Center, Debnath completed 20 continuous back handsprings, a remarkable testament to his strength, stamina, and unwavering discipline.
His journey back into gymnastics after nearly 27 years highlights the potential of a balanced lifestyle supported by QNET’s wellness products, demonstrating that age is no barrier to achieving extraordinary physical goals.
“To accomplish something like this at my age takes intense dedication, a consistent fitness regimen, and harmony of mind, body, and spirit,” Debnath shared.
“For the past two years, I’ve relied on the Amezcua Chi Pendant 4 with Amezcua Resonance Technology (ART) to keep me centered and energized.
Paired with other Amezcua products, like the Bio Disc 3, which energizes my food and structures the water I consume, giving me mental and physical balance, and the Bio Light 3, which aids in recovery by alleviating pain and discomfort after intense training, these products enhance my overall well-being and empower me to push my limits.”
QNET’s Chief Marketing Officer, Trevor Kuna, extended his heartfelt congratulations: “Anup’s achievement is extraordinary, and we are incredibly proud to have played a part in his journey.
“His belief in QNET’s Amezcua products reflects our mission—helping people achieve balance and wellness in every aspect of their lives.
“Anup’s story is a testament to discipline, resilience, and holistic well-being. We celebrate his inspiring feat and his commitment to greatness.”
QNET’s Amezcua Chi Pendant 4, which utilizes ART, is designed to support wearers in achieving holistic well-being by harmonizing physical, emotional, and mental energies.
Through Debnath’s achievement, QNET encourages individuals to explore how Amezcua technology can support their wellness journey at any stage in life, empowering them to achieve their own physical and mental potential.
Broadcasting
House of Reps Calls for N500bn Recapitalization of DisCos
House of Representatives has called on the Federal Government to enforce a minimum capital base of N500 billion for electricity distribution companies (DisCos) to continue operations.
The lawmakers argue that only financially robust DisCos can ensure efficient service delivery and maximum consumer satisfaction.
This resolution was passed during Wednesday’s plenary following a motion by Ibrahim Isiaka, a representative from Ogun State.
Isiaka criticized the current operations of DisCos, describing their actions as a threat to the economic stability and welfare of Nigerians.
He highlighted consumer complaints regarding the replacement of electricity meters, noting that DisCos often demand additional payments despite consumers already financing the installation of meters.
Isiaka expressed concern over the financial burden this places on households and businesses struggling with economic challenges.
The motion also raised issues of consumer trust, alleging that DisCos operate with impunity and disregard for consumer rights, despite oversight from the regulatory authorities and the House Committee on Power.
The lawmakers unanimously adopted the motion through a voice vote conducted by Speaker Tajudeen Abbas.
They urged the Ministry of Power to take immediate steps to address the “reckless actions” of DisCos, labeling them as non-state actors threatening Nigeria’s economy.
The House further mandated the recapitalization of DisCos to a minimum of N500 billion, insisting that only financially capable operators should be allowed to continue providing electricity services.
Additionally, the House Committee on Power was directed to investigate the activities of DisCos to ensure accountability and protect consumer rights.
Broadcasting
Chinenye Anuforo of The Sun Newspaper Honored for Excellence in ICT Journalism
Chinenye Anuforo, a distinguished journalist from The Sun Newspaper, has been recognized for her exceptional contributions to ICT journalism in Nigeria.
Last week, she received the ICT Innovation Storyteller Award at the Africa Tech Alliance Excellence (ATAEx) Awards, celebrating her ability to craft compelling narratives that highlight the complexities and potential of the ICT sector.
“Chinenye’s dedication to her craft is evident in her insightful analysis and engaging storytelling,” said Mr. Chike Onwuegbuchi, co-convener of the ATAEx Awards.
“Her work has consistently illuminated the significant impact of technology on society, making her a deserving recipient of this award.”
The accolades continued as Anuforo was named the ICT Reporter of the Year at the Africa Digital Awards (ADA) just a week later.
This prestigious award further cements her status as a leading voice in the ICT industry.
Mr. Tayo Adewusi, Publisher/Coordinator of NIICF & ADA, who presented the award, praised Anuforo’s role in shaping public discourse on ICT issues.
“Her reports have not only informed but also inspired, making her a true champion of digital innovation,” he said.
Expressing her gratitude, Chinenye Anuforo stated, “I am deeply honored and humbled to receive these awards.
“I am grateful to my editors at The Sun Newspapers for their unwavering support and to the organizers of the ATAEx Awards and Africa Digital Awards for recognizing my work.
“It is a privilege to contribute to the growth of the ICT sector in Nigeria through journalism.”
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