Telecom
MTN Nigeria Travels Across Nigeria in Search for #WeMove Stories
![](https://www.nigeriacommunicationsweek.com.ng/wp-content/uploads/2021/08/MTN-LOGO.jpg)
MTN Nigeria launched the We Move Thematic campaign earlier in the year. The campaign, hinged on the MTN brand strategy of progress, is focused on urging Nigerians to look inward for opportunities for progress that abound within their current situations.
The thematic campaign was launched with the release of a two-minute Television Commercial (TVC) that creates a storyline resonating with the hopes and aspirations of Nigerians.
As part of its We Move campaign, MTN Nigeria began visiting locations across Nigeria to ask people to share experiences of how they have looked within for opportunities to thrive when all hope seemed lost and it appeared they were hitting a wall.
Like the popular saying “Life sets us a challenge to test our courage and willingness to change’’, it would amaze you to see how many Nigerians have changed courses in life after encountering roadblocks.
Ijeoma Afamefun, a resident of Owerri and graduate of Marketing Management, in her story, said that after a few years of job hunting without any luck, she decided to develop a skill and is now doing very well for herself.
She advised people who were on the verge of losing hope saying, “you have to keep pushing, so far you are alive, there is hope for you.”
Another resident of Owerri, Chibuike Emeka, who studied Education Economics, said that no empowerment opportunities had come his way.
However, he saved up money to buy a car in his first year in school, and with the car, he started his journey and now works as a driver.
Funmilola, who lives in Lagos is also determined not to give up despite the challenges life has thrown her way.
A graduate of Accounting, and a Makeup Artist, Funmilola now works as a commercial driver. In her story, she said, “I did not give up. Whenever I get called to do makeup, I still do it. In Nigeria, whatever you are doing, you have to set targets”.
She mentioned that if she was not working as a commercial driver now she probably would still be carrying her certificate around looking for a job.
A Fashion designer in Lagos State, Nigeria, Adepeju who studied Clothing and Textile, said she had to change her perception and mindset to become successful today.
In her journey, she tried doing a lot of things but failed, however, that did not deter her. According to her, “giving up wasn’t an option, I never gave up, I kept pushing and I succeeded”.
Olanrewaju, an Entrepreneur and Economics graduate, started working in the banking sector after he graduated, but he was not fulfilled.
He decided to start working for himself and became an entrepreneur.
According to him, “I am someone that doesn’t give up easily and I set goals. I have always wanted to do something that gives me fulfillment, and I find fulfillment in what I am doing now.”
Olanrewaju’s advice to those who are on the verge of losing hope in their quest to be successful is “to never give up in whatever you are doing”.
The We Move campaign is motivating people across Nigeria to set goals, grow their interest in various activities, make plans for their future, and develop their talent regardless of the challenges life throws at them.
Telecom
Visa Launches Report on Digital Payment Landscape in Nigeria, Shows Positive Outlook
![](https://www.nigeriacommunicationsweek.com.ng/wp-content/uploads/2025/02/VISA.jpg)
Visa, a global leader in payments, today announced the launch of a new report, ‘Value of Acceptance: Understanding the Digital Payment Landscape in Nigeria,’ which highlights substantial growth potential for digital payments, particularly among small and medium-sized enterprises (SMEs).
In Nigeria, digital payments are proving beneficial for surveyed SMEs, with nearly 90% believing that it boosts revenue and customer footfall. This growing confidence in digital transactions, especially cards, is coupled with a desire for further digitization, with 76% of cash-only SMEs planning to invest in new payment technologies.
The study also reveals that more than half of merchants already prefer digital payments, with 44% reporting lost sales due to customers’ lack of cash and 62% expressing concerns over fraud risk associated with cash.
Nigeria’s Digital Payments Momentum
An overwhelmingly positive outlook on digital payment investment emerged in the report, with 83% of merchants surveyed seeing this as a crucial component for growth, boosting sales, reducing fraud, and enhancing convenience among customers,
“Nigeria’s digital payments landscape is rapidly evolving, with a growing inclination towards digital transactions,” stated Andrew Uaboi, Vice President & Head, Visa West Africa.
“This transformation not only holds the promise of bolstering SMEs prosperity but can also help the economy to thrive.
“At Visa, we look forward to working together with our partners to further drive this transformation, enabling individuals, merchants, and businesses to grow and participate in the digital economy.”
Addressing Challenges to Unlock Full Potential
Unlocking digital payments’ full potential in Nigeria will require confronting key challenges. There is an overarching need to enhance financial literacy and raise awareness about the benefits of digital payments while also incentivizing their usage among customers.
With 76% of cash-only SMEs surveyed intending to get a point-of-sale (POS) device in the near future, an opportunity emerges to accelerate adoption through simplifying onboarding.
In addition, improving infrastructure to counteract concerns around payments failures (42%) can enhance confidence in digitization. To address fraud concerns, educational campaigns are vital to highlighting the robust security features of digital payments, especially the lower fraud risk associated with card payments.
Visa’s established cybersecurity capabilities can be instrumental to building trust across the digital payments landscape in Nigeria by helping to harness confidence across both the SME and consumer segments.
The Broader Value of Digital Payment Acceptance
Digital payments are crucial for Nigerian SMEs for a number of reasons including – boosting revenue through an increasingly cashless customer base, improving customer satisfaction with faster payments, and reducing operational risks by minimizing cash handling. Digital transaction records also provide valuable data that facilitate access to financing and stimulate growth.
While cash is still seen as quick and convenient, cards offer an advantage across expense tracking, spending encouragement, and enhanced security. Meanwhile, mobile and digital wallets offer an innovative and competitive edge. Promoting the adoption of preferred methods, particularly card payments, is crucial for driving growth.
Beyond direct benefits, digital payment adoption drives economic growth and financial inclusion, by connecting the unbanked to the formal financial system and enabling access to savings, credit, and insurance.
Research shows that the transition to the digital economy can generate 1-2% annual GDP growth; a mere 1% increase in card usage generates an average $67 billion annual increase in goods and services consumption across 70 countries and territories.
Visa: A Partner in Driving Digital Payment Adoption
Visa is uniquely positioned to support Nigeria’s transition to a more digital economy. As a trusted advisor and partner, Visa offers a range of capabilities to help governments, financial institutions, businesses, and technology providers enhance their digital payment acceptance maturity.
Visa’s suite of solutions includes programs for specific merchant segments, innovations like Tap to Phone, Contactless Payments and Click to Pay, and resources educating businesses about the benefits of digital payments.
About the Visa Value of Acceptance report
Visa’s ‘Value of Acceptance: Understanding the Digital Payment Landscape in Nigeria’ report, conducted by 4Sight Research & Analytics, examines the current state of digital payment acceptance, exploring both opportunities and challenges. The findings are based on face-to-face interviews with 250 SME owners/managers who are key decision-makers with respect to day-to-day business decisions.
Telecom
Gombe Commissioner of Police Visits GBB Command Centre, Strengthens Collaboration on ICT-Driven Security Solutions
![](https://www.nigeriacommunicationsweek.com.ng/wp-content/uploads/2025/02/GBB-Gombe-pix.jpg)
Galaxy Backbone (GBB) Limited welcomed the newly appointed Commissioner of Police for Gombe State, CP Bello Yahaya, on a courtesy visit to its North East Regional Office and Safe City Emergency Command Centre.
This visit underscored the growing synergy between law enforcement and technology-driven solutions in strengthening security operations and fostering digital transformation in the region.
During the visit, CP Bello Yahaya was received by Mr. Ibrahim Bello, Regional Coordinator of GBB North East Regional Office, alongside key members of the GBB team.
The engagement provided a platform to explore strategic collaborations aimed at enhancing security infrastructure, digital transformation, and capacity-building initiatives for the Gombe State Police Command.
The Commissioner was taken on a guided tour of the Safe City Emergency Command Centre, a state-of-the-art facility that forms a critical part of the National Information and Communications Technology Infrastructure Backbone (NICTIB) project.
The centre plays a pivotal role in improving security architecture across Gombe State and the North East region, leveraging cutting-edge surveillance systems, real-time monitoring tools, and integrated emergency response mechanisms.
With its advanced Unified Communications System, security analytics, and digital emergency response coordination, the Safe City Command Centre provides law enforcement with real-time intelligence, proactive threat detection, and seamless inter-agency collaboration, enabling a more effective and responsive approach to public safety.
CP Bello Yahaya expressed keen interest in leveraging ICT solutions to strengthen policing efforts, emphasizing the importance of technology in modern crime prevention, data-driven policing, and crisis management.
He highlighted the need for enhanced digital transformation, improved connectivity, and expanded training programs to equip officers with the necessary skills to operate effectively in a digitally evolving security landscape.
Galaxy Backbone reaffirmed its commitment to supporting law enforcement agencies, government institutions, and critical stakeholders through innovative ICT solutions, secure cloud infrastructure, and digital training programs.
By providing access to high-speed connectivity, cybersecurity frameworks, and cloud-powered command centres, GBB continues to drive the adoption of smart policing solutions and enhanced security management across Nigeria.
The visit concluded with a shared commitment to deepening engagement between Galaxy Backbone and the Gombe State Police Command, focusing on optimizing digital transformation initiatives for law enforcement efficiency, expanding the scope of ICT-driven surveillance and emergency response systems and strengthening training programs for officers to enhance digital skills and operational effectiveness.
As Nigeria’s leading digital infrastructure provider, Galaxy Backbone continues to shape the future of public safety, digital governance, and cybersecurity, ensuring that law enforcement agencies have access to the best tools to protect lives and property.
Telecom
Salesforce Collaborates with Tech Leaders to Launch AI Energy Score for Model Efficiency
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Salesforce, in collaboration with Hugging Face, Cohere, and Carnegie Mellon University, announced the release of the AI Energy Score, a first-of-its-kind benchmarking tool that lets AI developers and users evaluate, identify, and compare the energy consumption of AI models.
Salesforce also announced it will be the first AI model developer to disclose the energy efficiency data of its proprietary models under the new framework.
The AI Energy Score aims to address the lack of transparency about the environmental impact of AI models. Similar to how ENERGY STAR transformed energy efficiency standards for appliances and electronics, this initiative establishes a clear, trusted benchmark for AI model sustainability.
“Reducing AI energy consumption lowers operational costs, optimises infrastructure, and enhances long-term sustainability and profitability. We are proud to work with industry leaders to build a more transparent AI ecosystem,” says Linda Saunders, Salesforce Country Manager and Senior Director of Solution Engineering for Africa.
The AI Energy Score will debut at the AI Action Summit, where leaders from over 100 countries, the private sector, and civil society will convene to harness AI for good. By enhancing transparency, the score can drive market preference for efficient models and incentivise sustainable AI development. Recognised by the French Government and the Paris Peace Forum for its transformative potential, the AI Energy Score features:
Standardised Energy Ratings: A standardised framework for measuring and comparing AI model energy efficiency.
Public Leaderboard: A comprehensive leaderboard that features scores for 10 common AI tasks — such as text generation, image generation, and summarisation — performed by 166 models, including Salesforce’s SFR-Embedding, xLAM, and SF-TextBase.
Benchmarking Portal: A platform where AI developers can submit their open or proprietary AI models to be evaluated and added to the leaderboard. Open models can be automatically tested, while closed models can be evaluated through a secured testing sandbox.
Recognisable Energy Use Label: A new 1- to 5-star label that rates AI model energy use, with five stars indicating the highest efficiency. This helps developers and users easily identify and choose more sustainable models. Once rated, AI developers can generate standardised labels to share their models’ energy score, with built-in guidance on the proper label display for visibility and impact.
Last year, the company introduced Agentforce, the agentic layer of the Salesforce Platform for deploying autonomous AI agents across any business function. Agentforce offers tools to build and customise agents, as well as a library of ready-to-use skills for sales, service, marketing, commerce, Tableau, Slack, and more.
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