30 results
- 25 Jul 2016
Social Media Lead as Content Analytics Market Nears $4.37Bn
The content analytics market is estimated to grow from USD 1.61 Billion in 2016 to USD 4.37 Billion by 2021, at a CAGR of 22.1% from 2016 to 2021, as social media take the lead. According to a new…
- 30 Jan 2024
Marketing & Retail Trends 2024
By Zuko Mdwaba, Area Vice President at Salesforce South Africa The more data accumulates, the greater the likelihood that additional services and applications will access this data. However, the…
- 4 May 2015
Global Digital Marketing Spend Hits $200Bn
Global brand and retail spend on digital marketing activities will reach $200 billion this year, up by 15% on 2014 levels. That's according to a new study from Juniper Research, which observed that…
- 9 Oct 2013
M2M, Big Data to Overcome Challenges in the Retail Sector
High competition within the retail sector compels market participants to seek ways to sustain a well-organised, well-connected supply chain and develop production plans in tune with the customer's…
- 11 Jun 2024
AI in African Marketing: Transforming Customer Engagement and Efficiency
By Reuben Kalu Artificial Intelligence (AI) is revolutionizing industries globally, and marketing is no exception. For organizations in Africa, adopting AI marketing strategies presents a significant…
- 7 Mar 2017
OVH Energy Marketing Concludes ‘Teens Can Cook’ Competition
OVH Energy Marketing, licensee of the Oando retail brand has concluded its cross regional Teens Can Cook competition. The O-Gas Teens Can Cook competition, is part of the leading oil retailer’s clean…
- 6 Jul 2023
Digital Spam: Retailers must Strike a Balance between Staying Visible and Avoiding Marketing Communication Overload
By Isaac Akanni, Customer Growth Manager – Africa at Infobip In the rapidly evolving landscape of retail, where businesses strive to capture the attention of consumers in a fast-paced and…
- 15 May 2022
B2B e-Commerce: Fostering Sales, Distribution with Data Analytics
The informal sector is a major source of economic growth and productivity globally. According to both the World Bank and the International Labour Organisation (ILO) statistics, more than 2 billion…
- 18 Apr 2022
Emefiele, Malize, to Deliver Papers at the Third Edition of ‘The Industry Summit’
The Governor, Central Bank of Nigeria, (CBN), Mr. Godwin Emefiele and Chief Executive Officer of Financial Institution Training Centre, (FITC), Mrs. Chizor Malize have been scheduled to deliver…
- 19 Apr 2022
Zulum, Sanwo-Olu, Emmanuel, Emerge ‘The Industry Governors of the Year’ as Emefiele, Shobanjo, Onyeali-Ikpe, Odigbo, others Win
The Industry Newspapers, organisers of The Industry Summit/Awards, formerly The Industry Evening Summit, has announced Governor of Borno State, Prof, Babagana Zulum, Governor of Lagos State, Mr.…
- 27 Jul 2013
Record 230m smartphones Shipped in Q2
Global smartphone shipments jumped 47 per cent to 229.6 million in Q2 2013 from 156.5 million units in Q2 2012, according to the latest research from Strategy Analytics, with Samsung accounting for…
- 20 May 2026
Google unveils Gemini-powered advertising, commerce tools at Marketing Live 2026
Google has announced a new generation of artificial intelligence-powered advertising and commerce tools driven by its Gemini AI technology during the 2026 edition of Google Marketing Live 2026 .…
- 20 May 2019
BHM Lead Consultants To Attend DMWF in London
BHM has announced the participation of two of its Lead Consultants in the 2019 London edition of Digital Marketing World Forum (DMWF) holding at the Business Design Centre in London. Enitan Kehinde,…
- 14 Jul 2020
TradeDepot Secures Additional $10M to Transform Informal Retail Supply Chain in Nigeria
TradeDepot, the B2B eCommerce platform for consumer goods in Africa, has raised a further $10 million in a pre-Series B equity round co-led by Partech, International Finance Corporation, Women…
- 12 Nov 2021
Konga, Access Bank Partner to Feed Thousands, Offer 10% Discount to Card-holder Donors, Shoppers
Konga, Nigeria’s leading e-commerce giant and Access Bank Plc, foremost financial institution, have announced plans to support the free delivery of discounted, high quality essential food items to…
- 11 Sept 2019
NSE Launches X-Mobile for Investors’ Participation in Capital Market
Nigerian Stock Exchange (NSE) is set to launch an investment application called ‘X-Mobile’, designed to enhance investors’ participation in the Nigerian capital market. According to NSE, the…
- 15 May 2023
MarkHack 2.0 Returns With Prize Pool Of $10,000
Eko Innovation Centre has announced the return of MarkHack, Nigeria's first hackathon at the intersection of media, marketing, and tech at a launch event held at the Eko Innovation Centre, Ikoyi,…
- 22 Jan 2019
How eCommerce Businesses Can Take Advantage of AI
By Adeniyi Ogunfowoke The eCommerce industry is booming and this is projected to continue. With such a wealth of eCommerce businesses, and competition set to become even more fierce, staying visible…
- 18 Sept 2016
Fraud Detection & Prevention Market Values Nears $33.19Bn
The value of fraud detection and prevention market is estimated to grow from USD 14.36 Billion in 2016 to USD 33.19 Billion by 2021, at an estimated CAGR of 18.2%. The FDP solution…
- 5 Jun 2015
IBM Introduces 20 Behavior-Based Predictive Analytics by Industry
IBM has introduced 20 new industry-specific solutions with pre-built predictive analytics capabilities that will make it easier and faster for organizations across industries like retail, banking,…
- 20 Jul 2023
Cracking the Code – Unravelling the Complexities of Omnichannel Communication Excellence in the Retail Space
By James Gachie, Industry Lead at Infobip Implementing an effective omnichannel communication strategy can provide retailers with a distinct edge in the competitive market, but the move can also…
- 15 Dec 2020
AppsFlyer Data Reveals app Downloads in Sub-Saharan Africa Grew by 55% in 2020
AppsFlyer, the global attribution leader, yesterday released new data that shows the worldwide trends that shaped the app market in Sub-Saharan Africa in 2020. Analysing over 48 billion installs in…
- 19 Apr 2014
More Financial Institutions Present Repeatable BDA Maturity
IDC Financial Insights announced the availability of a new report, “Best Practices: IDC Maturity Model Benchmark – Big Data and Analytics in Financial Services,” designed to help institutions…
- 24 May 2016
Worldwide Big Data, Biz Analytics Revenues To Reach $187b in 2019- IDC
According to the new Worldwide Semiannual Big Data and Analytics Spending Guide from International Data Corporation (IDC), worldwide revenues for big data and business analytics will grow from nearly…
- 11 May 2023
AppsFlyer Unveils Measurement, Analytics and Data Clean Room Support for ChatGPT Plugins
AppsFlyer has announced the launch of its new measurement and Data Clean Room support for ChatGPT plugins. Brands and marketers can now measure the customer journeys and performance of their ChatGPT…
- 14 Apr 2022
Kudi Rebrands as Nomba
African Financial Technology Company, Kudi changes name to Nomba as it transitions into an omni-channel payment platform providing tools to enable businesses grow. The company has expanded its range…
- 5 Nov 2014
IDC Reveals Worldwide Retail Predictions for 2015
International Data Corporation (IDC) hosted a web conference, IDC FutureScape: Worldwide Retail Agenda 2015 Predictions, to highlight the predictions based on the IDC FutureScape report…
- 18 Nov 2013
IDC Launches New WU Smart Customer Operations Advisory Service
IDC Energy Insights on Monday announced the launch of a new advisory service, Worldwide Utilities Smart Customer Operations, designed to help utilities and energy retailers servicing electricity,…
- 24 May 2017
Google Invests in Delivery Science, Three Other Nigerian Startups
Google has invested on four Nigerian startups through its ‘Launchpad Accelerator’ programme. The four startups include Delivery Science, led by a team of indigenous technology entrepreneurs and…
- 6 Nov 2025
Black Friday: How Konga Yakata is Defying Global Inflation
We have been taught that economics is a force of nature, an invisible hand that giveth and, more recently, taketh away. We watch global indices, inflation charts, and the shrinking purchasing power…